Job description

Reports to:

Sr Manager UX Product Research

About the role:

As a Lead Product Researcher within our Marketplacespace, youll be at the forefront of evolving Targets digital experience supporting our sellerand channel partners; shaping it with ease, simplicity and growth for businesses to sell their products with Target. You will evolve how we understand our external stakeholders experience, needs, and pain points with a focus on the end-to-end experience. As part of a cross functional team, you will help develop new ways of how we onboard, engage, and support partners who sell their products with us. You will influence the product development process for our digital tools, ensuring that our experiences align with team member needs, business objectives, and technological feasibility.

The Lead Researcher is responsible forscoping, planning, executing, and synthesizing research to create actionable insights for cross functional product development teams. You will translate research data into powerful stories that help shape Targets products. This role is a key partner to several functions in the digital group including product managers, UX product designers, engineers, data scientists, content designers, accessibility consultants, and site merchandisers.

Use your skills, experience, and talents to lead research in the Marketplace space as you conduct and synthesize research projects, such as: in person moderated testing, remote moderated & unmoderated testing, surveys, heuristic reviews, benchmark studies, concept testing, online & in-store intercepts

Utilize both quantitative and qualitative research methods and know when to use one or the other

Support UX leaders with research requests; from scoping initiatives, executing testing needs, and synthesizing findings

Be responsible to lead and guide junior researchers on intake, planning, scoping and stakeholder management in the Enterprise UX Research space at Target in India

Support product teams (product managers, product designers, engineering) throughout the research project life cycle recommending appropriate methodology, scoping, and coordinating the entire process, facilitating in-field research and post-research synthesis through analysis

Assist the broader Product Research team in keeping our ongoing research library up-to-date and comprehensive

Responsibilities:

Serve as a leader throughout the research project life cycle recommending appropriate methodology, scoping, and coordinating the entire process, facilitating in-field research and post-research synthesis through analysis

Provide expert guidance in leading, conducting, and synthesizing qualitative research projects including, but not limited to: in person moderated testing, remote moderated & unmoderated testing, surveys, heuristic reviews, benchmark studies, concept testing, online & in-store intercepts, digital ethnographies

Lead synthesis and analysis of research findings activating the insights gleaned through observations and interviews and identifying key opportunity areas in the context of corporate strategic direction

Use your influence to identify and pursue user-centric outcomes within and across products

Effectively facilitate multiple cross functional working teams and collaborate across multiple design and product teamsas well as time zones

Guide research process and mentor junior researchers

Advance a culture of human-centered practice within UX, product, and engineering teams

Build a network of relationships to enable your vision in service of our guest experience and Target as a whole

About you:

8-10years experience as a product researcher with a strong portfolio showcasing successful case studies

Preferred 4-yeardegree in Anthropology, Social Science, Design Research, Psychology, Human Factors, HCI, or related field.

Genuine curiosity about people and experiences.

Excellent written and verbal communication skills; demonstrated ability to effectively communicate complex concepts to cross functional partners across global time zones

A strong ability to tell compelling stories from data

Comfortable with ambiguity and can easily adjust to changing priorities

Experienced at conflict resolution, expectation setting and diplomacy in dealing with multiple stakeholders since the juniors will look up to you for this skill

Strong project management skills experience managing and prioritizing multiple projects at various stages in the project life cycle.

Advanced strategic problem-solving, systems thinking, and collaboration skills

You balance the need for near-term solutions and long-term vision

You are an expert in communicating how research connects to, serves, and improves business outcomes

Exhibit a growth mindset

Comfortable speaking to a diverse group of people and leading conversations to uncover research insights.

Experience running, recruiting, moderating and analyzing research and thinkingstrategically about their application.

Lead UX Product Researcher (Marketplace)