on user acquisition, activation, and monetization using product-led experiments, funnel analysis, and growth loops while collaborating cross-functionally with marketing, data, design, and engineering.

Responsibilities:

Own acquisition and activation metrics; analyze conversion, CLV, and churn to prioritize high-ROI growth bets and experiments.
Design and run A/B tests across landing pages, onboarding, pricing/packaging, and paywalls to improve conversion and reduce friction.
Build and optimize growth loops (SEO/SEM, referral programs, partnerships) in partnership with GTM teams and engineering for scalable PLG motions.
Instrument tracking and build self-serve dashboards; monitor signups, activation, trial-to-paid, and payback to inform roadmap.
Translate insights into clear PRDs and iterative launches; communicate results and next steps to stakeholders.

Qualifications:

2–3 years in product/growth with a track record of experiments that moved core funnel metrics in B2C/B2B2C contexts.
Hands-on SQL for slicing cohorts, funnel deep-dives, event/query design, and experiment readouts; comfort with GA4/Mixpanel/Amplitude and spreadsheets.
Strong hypothesis-driven thinking, prioritization, and cross-functional collaboration; familiarity with PLG and growth metrics.
Success metrics:
Uplift in CVR across key steps (visit→signup, signup→activation, trial→paid), lower CAC payback, and improved LTV/CAC and retention

Product Manager Growth