We Are The People Who Give Possibilities Purpose

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it's no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.

Job Description

Key Responsibilities

Portfolio Strategy & Growth

Own and execute the regional marketing strategy for Biosurgery and Infection Prevention portfolios across CASAJ-TWHK, aligned with global strategic priorities
Lead portfolio selection strategy and market assessment across CASAJ countries to identify and prioritize opportunities for:

New product introductions, line extensions, and platform expansion
Growth acceleration of existing products through improved positioning, indication or specialty expansion, and market penetration

Translate market insights, customer needs, and competitive dynamics into clear portfolio priorities and strategic initiatives
Support market entry, expansion, and portfolio optimization initiatives across key CASAJ-TWHK markets

Commercial & Launch Excellence

Lead regional launch planning and execution for new products and indications, ensuring strong market readiness and disciplined execution
Develop core value propositions, messaging frameworks, and positioning to enable consistent adoption across markets
Partner with country teams to localize strategies while maintaining regional consistency

Sales & Capability Enablement

Develop and deliver highquality marketing tools, playbooks, and campaigns to support sales execution and demand generation
Collaborate with Clinical Training, Medical Affairs, and Commercial Excellence teams to strengthen commercial capability and market development

CrossFunctional & Stakeholder Collaboration

Work closely with country marketing teams and crossfunctional partners, including Global Marketing, Finance, Regulatory, Quality, Supply Chain, etc.
Act as a key regional interface to global teams, ensuring CASAJ needs and market realities are well represented in global strategies and priorities

Required

Qualifications & Experience

7–10 years of experience in marketing within the medtech or pharmaceutical industry
Proven experience managing regional or multicountry portfolios
Strong understanding of hospital, surgical, or proceduredriven markets
Exposure to product launches, market development and professional education
Experience in Biosurgery, Infection Prevention, or adjacent therapy areas are preferred

Why Join Us

To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of healthcare. At BD, you'll discover a culture in which you can learn, grow and thrive.

We believe that when people connect in person, we learn faster, collaborate more deeply, and build a stronger culture. Join us and enjoy a culture where face-to-face collaboration supports your learning, your progress, and your success.

To learn more about BD visit https://bd.com/careers.

Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally protected characteristics.

Required Skills

Optional Skills

Primary Work Location

SGP The Strategy

Additional Locations

Work Shift

Marketing Manager-Surgical Solutions