About The Role

This is a full ownership role building the digital platform for a growing business using headless CMS architecture. You'll design the content architecture in Sanity.io, build the Next.js frontend that consumes it, and implement the integrations that make it operational. booking flows, service pages, provider profiles, and the content engine behind it all. You'll work independently, make architectural decisions without waiting for complete specifications, and ship production features in a lean environment.

What You'll Do

Design the full content schema in Sanity.io from the ground up including services, treatments, providers, booking flows, blog, and FAQs with clean document types and structured portable text
Make schema decisions that scale as the business adds locations, services, and providers, prioritizing content relationships, reusability, and long-term maintainability
Build custom Sanity Studio configurations and input components where default UI doesn't serve editorial workflows
Write clean content migrations that don't break downstream consumers
Develop the Next.js frontend consuming Sanity's GROQ API with deliberate ISR/SSR strategy, image optimization, and SEO fundamentals built in from the start
Translate design intent into clean, maintainable TypeScript component code with attention to spacing, layout, and visual accuracy
Implement performance budgets and Core Web Vitals targets that directly impact conversion
Own the deployment pipeline on Vercel including preview environments, CI checks, and rollback capability
Connect the CMS to third-party booking, scheduling, and payment platforms with clean abstractions and resilience to upstream changes
Integrate Shopify Plus for e-commerce flows including service packages, gift cards, and memberships
Build error handling, retry logic, and observability so issues surface before clients notice them
Manage your own delivery with context and goals rather than pre-scoped tickets
Document architectural decisions so the codebase can be extended or handed off without tribal knowledge transfer

How You'll Succeed

You make sound architectural calls when specifications are incomplete, asking the right questions to close ambiguity before building
You proactively flag blockers and propose solutions, not just problems
You deliver work that looks intentional even when design specs are minimal
You communicate clearly in async-first environments, building trust with non-technical stakeholders
You ship features that perform well and scale as the business grows

Who You Are

3+ years building full stack web applications in production environments
Hands-on production experience with Sanity.io including content modeling, GROQ queries, and Studio customization (required)
Strong proficiency in Next.js, Node.js, and TypeScript, daily use with informed opinions about best practices
Experience with Shopify Plus integration and headless commerce architectures
Experience designing and building headless architectures end-to-end, not just consuming pre-configured CMS setups
Proven ability to work independently in remote/offshore engagements with async communication and self-managed delivery
Upper-intermediate English proficiency or above, written and verbal
Shipped at least one production Sanity.io project with a live URL you're proud to share

Preferred Qualifications

Experience integrating booking, scheduling, or e-commerce APIs in service-based business contexts
Exposure to healthcare, beauty, wellness, or industries where trust and content accuracy are critical
Familiarity with Nuxt or Vue as alternatives to Next.js
Experience setting up monitoring, alerting, or error tracking on Jamstack/serverless deployments

Full Stack Developer (Headless CMS + Sanity.IO + Node.JS + Shopify Plus)