Company Description

ShepHertz Technologies specializes in providing an Enterprise Platform for Agile and Incremental Digital Transformation. With deployments in 9 countries and a robust processing capacity of over 110 billion API calls, ShepHertz serves thousands of indie developers, app studios, and enterprises across 150+ countries. Known for offering a one-stop-shop solution, ShepHertz enables enterprises to build complex apps quickly, deliver seamless experiences across devices, and leverage actionable big data analytics. Trusted worldwide, ShepHertz provides flexible deployment options, including public or private cloud, hybrid, or on-premise services, with a focus on secure and scalable solutions.

Marketing Head (0→1 Growth Specialist)

Location: Gurugram

Work Mode: Work From Office (5 Days a Week)

Employment Type: Full-Time

Experience: 10+ Years

Role Overview

We are looking for a strategic and execution-driven Marketing Head who has proven experience in building and scaling marketing functions from 0 to 1. This role is ideal for someone who has worked in SaaS / B2B / product startups and has successfully driven growth from scratch.

You will be responsible for owning the entire marketing function end-to-end, including brand, demand generation, positioning, and growth, while working closely with leadership, sales, and product teams.

Key Responsibilities

1. 0→1 Marketing Ownership

Build and scale the marketing function from scratch
Define the overall marketing vision, strategy, and roadmap
Establish processes, tools, and team structure

2. Demand Generation & Growth

Drive end-to-end demand generation across:
Digital, performance marketing, content, SEO/SEM, and outbound
Build scalable growth engines with strong ROI focus
Work closely with Sales to drive pipeline and revenue

3. Brand & Positioning

Define and own brand positioning, messaging, and storytelling
Build strong brand presence across channels
Lead PR, thought leadership, and employer branding initiatives

4. Team Building & Leadership

Hire, mentor, and scale the marketing team
Foster a performance-driven and data-focused culture
Collaborate cross-functionally with Product, Sales, and Leadership

5. Analytics & Performance

Define KPIs and track marketing performance
Optimize campaigns based on data and insights
Continuously improve CAC, conversion rates, and ROI

Required Skills & Experience

Core Experience

10+ years of experience in marketing
Proven experience in 0→1 marketing build and scaling
Strong background in SaaS / B2B / product startups
Demonstrated success in driving growth and pipeline generation

Functional Expertise

Demand generation & performance marketing
Content, inbound & outbound marketing
SEO / SEM, social media, email marketing
Brand building and GTM strategy

Leadership Skills

Experience in building and leading marketing teams
Strong stakeholder management (founders, sales, product)
Strategic thinking with hands-on execution ability

Good-to-Have

Experience with marketing automation tools (HubSpot, Marketo, etc.)
Exposure to AI / tech-driven products
Prior startup or high-growth environment experience

Head of Marketing