Role Summary:

We are looking for a high-performance digital marketing expert with a proven track record of generating measurable business results through SEO, AI search optimization (LLM visibility), and inbound lead generation.

This is NOT a theoretical or execution-only role. We want someone who:

Stays updated daily with Google algorithm changes & AI search trends
Has ranked competitive keywords
Has generated qualified inbound leads
Can prove results with data
Can build scalable organic growth systems

If you cannot demonstrate measurable outcomes, this role is not for you.

Key Responsibilities: Organic Growth Strategy

Build SEO strategies that generate traffic AND leads (not vanity traffic)
Optimize websites for:
Google search
AI search engines (ChatGPT, Perplexity, Gemini etc)
Featured snippets & knowledge panels
Perform content gap analysis and growth opportunity mapping

Technical SEO

Conduct full technical audits
Fix indexing, crawlability, and performance issues
Core Web Vitals optimization
Schema & structured data implementation

AI Search Optimization (Very Important)

Optimize content for LLM discoverability
Implement entity SEO
Knowledge graph optimization
Semantic SEO frameworks
E-E-A-T optimization

Growth & Lead Generation

Build inbound lead funnels
Conversion optimization
Landing page optimization
Organic lead attribution tracking

Analytics & Reporting

Must be highly data driven:

Google Search Console
GA4
Ahrefs / SEMrush
Looker Studio dashboards
ROI reporting

Continuous Learning Requirement

Candidate must demonstrate:

Following industry updates weekly
Testing new SEO frameworks
Adapting to AI search changes

Required Experience:

Minimum:

5+ years SEO experience
3+ years growth marketing experience
Proven ranking success in competitive niches
Experience generating inbound leads via organic channels

Strong Preference:

Agency experience
SaaS growth experience
B2B SEO experience
International SEO

Interview Steps: Mandatory Proof of Work (Non-negotiable)

Candidate MUST submit:

Case Study showing:

Website worked on
Before vs after traffic
Keywords ranked
Leads generated
Timeline
Strategy used
Tools used

Must include screenshots from:

GSC
GA4
Ahrefs/SEMrush

Without proof → automatic rejection.

Required Skills:

Must Have:

Advanced SEO
Technical SEO
Content strategy
Keyword clustering
Entity SEO
AI SEO / LLM optimization
Conversion optimization

Tools:

Ahrefs / SEMrush
Screaming Frog
GSC
GA4
Surfer / Clearscope (optional)
Python SEO automation (bonus)
Prompt engineering (bonus)

Disqualifiers (Auto Rejection):

Candidates will be rejected if they:

Only know basic SEO
Cannot show measurable results
Only worked on small local keywords
Cannot explain strategy
Cannot explain ranking factors
Cannot show data

All applicants must complete this screening form to be considered:

https://forms.gle/YCMp1E4d8g1VaGGbA

Applications without this form will be automatically rejected.

Senior Digital Marketing & Organic Growth Specialist (SEO + AI Search + Inbound Leads)