Key Responsibilities

Lead Research & Prospecting

Identify, source, and build prospect lists using tools like LinkedIn Sales Navigator, Apollo, Hunter, and CRM systems.
Segment leads based on industry verticals, roles, and engagement level.
Stay informed on market trends and competitor activities to refine targeting strategies.

Outreach & Engagement

Execute outbound outreach via email, social media, and phone to initiate first contact and nurture relationships.
Craft tailored cold email sequences that speak to pain points and value propositions of creative industry decision-makers.
Utilize and manage cold email platforms.

Campaign Optimization & Reporting

A/B test subject lines, content, and CTAs to optimize engagement.
Analyze email metrics (open, click, reply rates) and continually adjust strategies to improve performance.
Maintain accurate CRM records and provide weekly/monthly reports on lead activity, conversion, and pipeline health.

Collaboration

Coordinate with creative and sales teams to align campaign messaging and provide feedback loops.
Contribute to the ideation and improvement of outreach templates and communication strategy

Qualifications & Experience

2 to 3 years of experience in lead generation, business development, or outbound sales within creative, digital, or service-based industries.
Exceptional copywriting and communication skills tailored for email and social channels.
Proficiency with CRM tools (e.g., HubSpot, Salesforce).
Proven track record of booking discovery calls and generating qualified leads.
Strong understanding of audience segmentation, cold email deliverability, and personalization strategies.
Self-motivated, organized, and comfortable working independently in a remote setup.

Part-Time Customer Support Executive (Work From Home)

Area Sales Manager