Company Description:

Dentsu AMP is a content-focused creative agency and integrated production house, built to deliver high-impact, culture-led storytelling for brands in the digital and social ecosystem. Part of the dentsu India network, AMP brings together strategy, creativity, and on-ground execution under one roof enabling faster, sharper, and more relevant content solutions. With a strong pulse on pop culture, digital trends, and real-time content creation, the agency thrives at the intersection of creativity and production. Headquartered in Mumbai, Dentsu AMP operates as a high-energy, hands-on environment that values craft, cultural awareness, physical well-being, and disciplined work ethics, making it a space for ambitious creative talent to grow and do meaningful, visible work.

Role Overview:

The role will be responsible for translating creative ideas into executable production plans. This includes end-to-end oversight of budgets, scheduling, logistics, crew management, and on-ground execution for branded content, digital films, and integrated campaigns.

The role demands strong organizational skills, production expertise, and a deep understanding of both creative and operational workflows within a modern content studio or agency setup.

Key Responsibilities:

1. Pre-Production Planning

Collaborate with creative directors, producers, and clients to understand the project scope, timelines, and deliverables.
Break down scripts, treatments, and concepts into production requirements — including crew, equipment, locations, and post needs.
Prepare detailed production budgets and schedules, ensuring feasibility within client constraints.
Identify and onboard directors, DOPs, stylists, production designers, and other key crew members.
Manage casting, location scouting, and permissions in coordination with the creative and production teams.
Conduct pre-production meetings (PPMs) and ensure all creative and logistical elements are aligned.

2. Production Management

Oversee all aspects of on-ground shoot execution, ensuring adherence to schedules, budgets, and creative vision.
Supervise crew, vendors, and talent during shoots, maintaining smooth coordination between all departments.
Troubleshoot on-set challenges proactively from technical glitches to logistic bottlenecks.
Ensure compliance with safety, legal, and company policies during all shoots.
Maintain clear communication between creative, client, and production stakeholders throughout the shoot.

3. Budgeting & Financial Management

Create, track, and manage production budgets, including cost estimations, approvals, and reconciliations.
Negotiate vendor rates, crew costs, and logistics expenses to ensure maximum cost efficiency without compromising quality.
Handle expense tracking, billing documentation, and closure reports for all projects.

4. Vendor & Resource Management

Build and maintain strong relationships with production vendors, studios, equipment houses, and freelancers.
Oversee equipment rentals, logistics partners, catering, and transportation arrangements.
Maintain a database of reliable production partners and crew for future projects.

5. Post-Production Coordination

Work with editors, colorists teams to ensure timely and high-quality delivery.
Track versioning, client feedback, and delivery milestones.
Ensure all raw footage, assets, and backups are properly archived and organized.

6. Client & Internal Collaboration

Act as the operational bridge between the client, agency, and production crew.
Participate in client calls, share production updates, and manage expectations throughout the process.
Collaborate with content strategists, creative directors, and account managers for project alignment.

Qualifications & Skills:

Education: Graduate degree in Film Production, Mass Communication, or related field (preferred).
Experience: 4–8 years of experience as a Line Producer or Production Manager in advertising, digital content, or film.
Proven track record in managing shoots across formats like branded films, digital series, influencer videos, fashion films, or commercials.
Strong understanding of production workflows, budgeting, and scheduling.
Excellent organizational and multitasking skills with an eye for detail.
Strong vendor, crew, and talent management skills.
Proficiency in MS Excel, Google Sheets, and production management tools.
Calm under pressure, solution-oriented, and capable of handling multiple projects simultaneously.
Strong communication and interpersonal skills able to balance creative sensibilities with production realities.

Preferred Background:

Experience working in a creative agency, production house, or digital content studio.
Familiarity with digital-first formats and creator-driven content.
Prior exposure to fashion, lifestyle, or branded entertainment projects is a plus.

Employment Type: Full Time

Location: Mumbai (Andheri)

Line Producer

Line Producer