About the Company

The National Sales Head will provide strategic leadership and direction to the sales function across regions at a national level. The role is responsible for driving revenue growth, strengthening market presence, and building long-term relationships with clients and partners by delivering the best solutions aligned with customer needs. The position plays a critical role in translating the organization's vision into a scalable sales strategy and ensuring consistent execution across the country. The National Sales Head will lead high-performing sales teams, expand market reach, and build a customer-centric sales culture. This role requires a leader who combines strategic thinking, operational discipline, and hands-on execution to build a high-performance sales organization and drive sustainable business growth.

About the Role

The National Sales Head will provide strategic leadership and direction to the sales function across regions at a national level.

Responsibilities

Sales Strategy & Growth Planning:

Develop and implement the national sales growth strategy aligned with the organisation's vision and long-term growth objectives.
Translate corporate strategy into clear sales plans, revenue targets, and regional strategies.
Define and execute strategies to achieve and exceed national sales goals.
Continuously assess market trends, customer needs, and competitive landscape to refine sales strategies.
Ensure sales initiatives support the organization's QCDD mission – Quality, Cost, Delivery, and Development.

Revenue & Profitability Delivery:

Own and drive national revenue, sales volume, and profitability targets.
Develop strong sales pipelines and ensure accurate sales forecasting and demand planning.
Implement value-based selling approaches that strengthen long-term customer partnerships.
Ensure commercial discipline and alignment between sales commitments, operational capacity, and profitability goals.

Sales Strategy Implementation & Governance:

Establish and maintain structured sales governance frameworks to ensure disciplined execution across regions.
Implement regular sales review cadences, forecasting reviews, and performance monitoring mechanisms.
Develop and monitor sales KPIs and dashboards to track progress and ensure accountability.
Strengthen forecasting accuracy and pipeline visibility through robust processes and tools.

Hands-on Leadership & Team Development:

Provide hands-on leadership and mentorship to regional sales teams and managers.
Build, nurture, and develop a high-performing national sales team.
Set clear performance expectations and accountability frameworks.
Conduct regular performance evaluations and develop capability-building initiatives.
Foster a collaborative and performance-driven sales culture across the organization.

Client Relationship & Strategic Account Management:

Build and maintain strong relationships with key clients, partners, and stakeholders.
Engage directly with strategic customers to understand business needs and deliver tailored solutions.
Drive consultative selling approaches that enable knowledge partnerships with customers.
Strengthen retention and growth of key accounts and long-term client relationships.

Market Expansion & Business Development:

Identify opportunities for new market entry, business expansion, and client acquisition.
Explore emerging industry segments and develop strategies to expand the organisation's market footprint.
Strengthen distribution networks and develop new business channels and partnerships.
Support the development of new solutions based on evolving market and customer needs.

CRM Ownership & Sales Analytics:

Ensure effective CRM ownership, adoption, and continuous improvement across the sales organization.
Leverage CRM and analytics tools to enhance pipeline management, forecasting accuracy, and customer insights.
Promote data-driven decision-making within the sales function.
Drive innovation in sales processes through digital tools and analytics.

Customer-Centric Culture:

Build and embed a customer-centric culture across the sales organisation.
Ensure teams prioritize customer value creation and long-term relationship building.
Establish mechanisms to gather and act on customer insights and feedback.
Promote solution-oriented selling and customer success initiatives.

Cross-Functional Strategy & Collaboration:

Collaborate closely with operations, finance, marketing, product, and strategy teams.
Align sales initiatives with product development, supply chain planning, and operational capabilities.
Ensure seamless coordination between sales and other business functions to achieve organizational objectives.

Sales Transformation & Process Excellence:

Lead sales transformation initiatives to modernise and scale the sales function.
Introduce best practices in sales processes, governance frameworks, and performance management systems.
Identify operational inefficiencies and implement process improvements.
Drive adoption of new technologies, tools, and methodologies to improve sales effectiveness.

Sales Performance Monitoring:

Monitor and analyse national sales performance through structured reporting and analytics.
Implement and track sales KPIs across regions.
Conduct periodic performance reviews and implement corrective actions where necessary.
Ensure transparency and accountability across the sales organization.

Qualifications:

Bachelor's degree in Business, Commerce, Marketing, Finance, Engineering, or related field.
MBA or equivalent postgraduate qualification preferred.

Required Skills:

Strategic Competencies

Sales Strategy Development
Revenue & Profit Management
Market Expansion & Business Development

Functional Competencies

Key Account Management
CRM & Sales Analytics
Sales Forecasting & Pipeline Management
Sales Governance & Performance Monitoring

Leadership Competencies

People Leadership & Team Development
Cross-Functional Collaboration
Strategic Decision Making
Stakeholder Management

Behavioral Attributes

The ideal candidate should demonstrate:

Strong aspirational mindset with a growth orientation
High accountability and ownership
Result-driven execution with strong attention to detail
Analytical and strategic thinking capability
Excellent communication and stakeholder engagement skills
High resilience with a calm temperament
Collaborative leadership style with low ego