Excel, campaign optimisation, digital media planning, TGI, audience segmentation, comscore, GWI, Performance Analysis, online publishers, audience measurement tools, digital media strategy, media budgeting, reports and presentations, digital audience planning, Analytical Skills, channel allocation

Marketo, Salesforce Crm, Demand generation, Integrated Marketing, Campaign Execution, Performance Tracking, Nurture programs, Account-based marketing, audience segmentation

AI tools, audience segmentation

, Sql, Api Integration, Devops, DataFlow, Python, Gcp, Terraform, Google Cloud Platform, CI CD, Cloud Run, audience segmentation, Pub Sub, Webhooks, Data Pipelines, mParticle, Big Query

google sheets , Excel, Amazon, Data-driven decision-making ability, Strong commercial and negotiation skills, Myntra, Understanding of marketplace ecosystems, Understanding of marketplace ads and performance metrics, Ability to connect strategy with execution, TIRA ecosystems, Marketplace analytics dashboards, Strong stakeholder and vendor management, Nykaa

Linkedin, audience segmentation, Youtube, Content Marketing, Instagram, Social Media Management, Content Strategy, facebook, Digital Marketing

learning and development initiatives, POSH policies, data-driven P T function, multi-state employment laws, labor law compliance, end-to-end recruitment, talent retention initiatives, compensation packages, Hris, Workforce Planning, employee relations processes, P T analytics, performance management systems, people and talent strategy

crm integration , campaign performance analysis , Google Analytics, Hubspot, mailchimp, Salesforce, Automation workflows, Zapier, audience segmentation, Pabbly, WhatsApp marketing

DV360, audience segmentation, Meta, performance metrics, Youtube, programmatic buying, analytical mindset, data-driven decision-making

adobe marketing cloud , Adobe Real-Time CDP (RTCDP), Adobe Experience Platform (AEP), Customer Journey Analytics (CJA), Adobe Journey Optimizer (AJO), Personalization, Marketing Automation, Adobe Campaign, Cross-Channel Campaign Management, Email Campaign Automation, Data Activation Audience Management, Agile Delivery, Event-Based Marketing, audience segmentation, Customer Journey Orchestration