Senior Web Developer – eCommerce / Shopify & WordPress

Experience Required : 8–12+ Years in Web Development; 5+ Years in Shopify & WordPress

Primary Project : WordPress-to-Shopify Migration & eCommerce Build-Out

Reporting To Project Lead / Client Stakeholder

Work Mode Remote / Hybrid (as applicable)

Budget: 15-20lpa

1. Position Summary : We are seeking a highly skilled, self-directed Senior Web Developer with deep expertise in Shopify eCommerce development and WordPress to lead a full-scope website migration and storefront build for one of our key clients.

The selected developer will convert an existing WordPress site into a fully functional, launch-ready Shopify eCommerce storefront. This is a high-visibility project requiring someone who can work with minimal oversight, deliver professional-grade output, and ensure the final site is technically sound, visually engaging, and optimized for conversions.

The right candidate brings strong end-to-end ownership from technical architecture and

development through testing and launch and communicates proactively with stakeholders

throughout.

2. Project Scope & Key Deliverables

This role is centered on the following project objectives:

2.1 WordPress-to-Shopify Migration

• Migrate all existing site content from WordPress to Shopify, preserving design intent and

content integrity.

• Maintain URL structures, redirects, and SEO signals throughout migration.

• Reuse existing site content as-is (Phase I scope); no content rewrites required.

2.2 eCommerce Build-Out

• Configure a fully functional Shopify storefront with product listings, PDPs (Product Detail

Pages), and collections.

• Integrate base MSRP equipment pricing sourced from a sister website owned by the client.

• Configure shipping settings and rates mirroring the client's existing website.

• Implement payment system options consistent with the client's existing setup, including:

Bills & Coins Only

Credit Card Reader AND Bills & Coins

2.3 Site Nomenclature & Standardization

• Apply site nomenclature communalization per client direction and brand guidelines.

• Ensure consistent terminology, labeling, and navigation conventions across all pages.

2.4 Real-Time Channel Partner Pricing Displ

ay• Develop or integrate a solution to scrape and display real-time pricing from the client

schannel partner pages on relevant PDPs, includin

g: Sam's Cl

ub BJ's Wholesale Cl

ub Qui

ll Webstaurant Sto

re Additional channel partners as agre

ed• This feature requires careful architecture planning; the developer will propose a technical

lysound, compliant, and maintainable approach in collaboration with the clien

t.2.5 UX, Performance & Conversion Optimizati

on• Deliver a visually engaging, responsive storefront providing an exceptional user experien

ceacross desktop and mobil

e.• Ensure the site is technically sound: fast-loading, accessible, and cross-browser compatibl

e.• Optimize layout and page flow to drive site conversion

s.3. Roles & Responsibiliti

es3.1 Discovery & Architectu

re• Review the existing WordPress site structure, content, and functionalit

y.• Propose a clear technical migration and build approach, including the channel partn

erpricing integration strateg

y.• Define and align on scope, milestones, and delivery timeline with the clien

t.3.2 Design & Front-End Developme

nt• Build or customize a Shopify theme to match intended visual design and brand standard

s.• Develop responsive layouts using HTML5, CSS3, JavaScript, and Liquid (Shopify

stemplating language

).• Ensure accessibility standards (WCAG 2.1 AA minimum) and cross-browser compatibilit

y.3.3 Back-End & Integration Developme

nt• Integrate Shopify with required back-end systems, third-party tools, and API

s.• Implement pricing sync from the sister website and the channel partner real-time scrapi

ngsolutio

n.• Configure payment gateways, shipping rules, and tax settings per client specification

s.• Integrate necessary Shopify apps or custom development as require

d.3.4 WordPress Maintenance (Transition Perio

d)• Maintain and support the existing WordPress site during the transition to keep it operation

aluntil Shopify go-liv

e.• Extract and migrate content accurately from WordPress to the new Shopify environmen

t.3.5 Testing &

QA• Conduct comprehensive testing across features, functionality, user flows, payme

ntprocessing, and securit

y.• Perform cross-device and cross-browser QA (desktop, tablet, mobile

).• Run performance testing and optimization (Core Web Vitals, page speed

).• Resolve all identified bugs and issues prior to launc

h.3.6 Launch & Handov

er• Coordinate domain migration, DNS, SSL, and go-live activitie

s.• Deliver a fully launch-ready site requiring minimal rework from the client tea

m.• Provide documentation covering architecture, integrations, and maintenance guideline

s.• Offer a defined post-launch support window for issue resolutio

n.4. Job Specification – Required Qualificatio

ns4.1 Experien

ce• 8–12+ years of professional web development experience, preferably in an agency

orproduct company settin

g.• 5+ years of hands-on Shopify development including theme customization, Liqu

idtemplating, and Shopify API

s.• 5+ years of WordPress development including custom themes, plugins, a

ndWooCommerc

e.• Proven track record of end-to-end eCommerce project delivery — from scoping throu

ghlaunc

h.• Experience working independently with senior stakeholders under limited day-to-d

ayoversigh

t.4.2 Technical Skills – Must-Ha

ve• Shopify: Theme development (Liquid, Sections, Blocks), Shopify CLI, Storefront API, Adm

inA

PI• WordPress: Theme & plugin development, WooCommerce, REST API, custom post typ

es• Front-End: HTML5, CSS3, JavaScript (ES6+), jQuery, Bootstrap / Tailwind C

SS• Back-End: PHP, MyS

QL• APIs & Integrations: REST APIs, webhooks, third-party app integrati

on• Performance Optimization: Core Web Vitals, lazy loading, image optimization, C

DNconfigurati

on• SEO: On-page optimization, structured data, URL management, redirect handling duri

ngmigrati

on• Security: SSL/TLS, HTTPS, input validation, platform security best practic

es• Version Control: Git (GitHub / GitLab / Bitbucke

t)• Hosting & Infrastructure: Domain management, DNS, server/hosting environme

ntconfigurati

on4.3 Technical Skills – Nice-to-Ha

ve• Web scraping technologies (Python, Puppeteer, Playwright, or similar) for channel partn

erpricing integrati

on• Shopify Plus experience (Scripts, Flow, B2B, checkout customizatio

n)• Experience with Magento, WooCommerce, or other eCommerce platfor

ms• Google Analytics 4, Google Tag Manager, and conversion tracking set

up• Headless commerce concepts or Shopify Hydrogen experien

ce4.4 Soft Skills & Work Sty

le• Highly self-directed: able to deliver a launch-ready site with minimal guidance from the clie

nttea

m.• Strong communicator: provides proactive updates, flags risks early, and aligns on decision

s.• Detail-oriented: consistently delivers technically sound, high-quality outpu

t.• Problem-solver: identifies solutions independently and escalates only when genuine

lyrequire

d.• Comfortable working in international, cross-cultural project environment

s.• Excellent written and spoken English communication skill

s.5. Future Scope – Phase II (Anticipate

d)While not part of the current engagement, the following are anticipated in a subsequent phase. T

heselected developer will be given preferential consideration for continuit

y:• Product catalog expansion with new SKUs, categories, and collectio

ns• Content enhancements: copy updates, imagery refresh, and multimedia additio

ns• Additional channel integrations and marketplace connectivi

ty• Advanced analytics and conversion rate optimization (CRO) initiativ

es• Potential internationalization and multi-currency suppo

rt6. Success Criter

iaThe engagement will be considered successful when the following outcomes are me

t:• A fully functional Shopify storefront is live, replacing the existing WordPress si

te• All existing content has been migrated and displays correctly on the new platfo

rm• MSRP pricing from the sister site is accurately reflected across product pag

es• Channel partner pricing displays correctly in real time on relevant PD

Ps• Payment and shipping configurations are operational and aligned with client specificatio

ns• The site achieves Good Core Web Vitals scores on both mobile and deskt

op• The client team requires no significant rework or major corrections post-handov

er• Full documentation is delivered covering all integrations, configurations, and maintenan

ceguidan

ce7. Important Notes for Applican

tsThis project requires a developer capable of taking full ownership and delivering independently. The client team will provide direction on nomenclature, branding, and pricing sources but cannot offer day-to-day technical guidance. Candidates must demonstrate prior experience with comparable full-scope Shopify projects and be prepared to present a portfolio or case studies during the selection proces

s.Proficiency in both Shopify and WordPress is mandatory. While the primary deliverable is a Shopify storefront, the developer must be capable of maintaining and migrating content from the existing WordPress site throughout the transition perio

d.The real-time channel partner pricing integration is a technically complex requirement. Candidates should come prepared to discuss their proposed approach during the interview including architectural design, compliance considerations, and long-term maintainabilit

y.

Senior Web Developer eCommerce / Shopify & WordPress