emand generation and lead generation campaigns across key digital advertising platforms.

Develop and execute social media strategies across various platforms, including Facebook, Twitter, Instagram, LinkedIn, and others.
Create, curate, and manage published content (images, videos, written) that aligns with the brand's voice and goals.
Monitor social media channels for industry trends, audience feedback, and engagement opportunities.
Engage with followers, respond to comments and messages in a timely manner, and foster a sense of community.
Crafting and executing innovative marketing strategies to stimulate demand.
Leading the development and implementation of lead generation campaigns across key platforms including Google, LinkedIn, Meta, and others.

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Key Responsibilities:

Social Media Strategy: Develop comprehensive social media strategies aligned with company goals and target audience. Identify key platforms to maximize reach and engagement.
Content Creation & Curation: Generate creative content ideas and create or curate engaging text, images, and video content. Collaborate with the design team to maintain on-brand visuals.
Platform Management: Manage day-to-day activities on platforms such as Facebook, Twitter, Instagram, LinkedIn, and YouTube. Respond to comments, messages, and mentions promptly.
Community Engagement: Build and grow social media communities by initiating conversations, addressing customer queries, and fostering relationships with followers, influencers, and industry stakeholders.
Campaign Planning & Execution: Plan, execute, and monitor social media campaigns to drive brand awareness, engagement, and conversions. Optimize performance using analytics and tracking tools.

Social Media Executive

Social Media Executive at Fashion TV India