Senior Graphic Designer - FlyTravio

Openings: 3

Department: Marketing & Creative

Employment Type: Full-time

Experience: 4–7+ years preferred

About the Role

FlyTravio is looking for 3 Senior Graphic Designers who can take ownership of creative communication across the brand.

The designer will work across organic social media, performance marketing, video content, website, CRM, email, WhatsApp, brand campaigns, destination campaigns and promotional communication for FlyTravio's India and Australia markets.

We are looking for designers who can understand a campaign brief, develop the visual concept and execute it across multiple formats while maintaining strong brand consistency.

Key Responsibilities

Develop creative concepts for FlyTravio campaigns across India and Australia.
Create organic social media content for Instagram, Facebook, LinkedIn and other relevant platforms.

Design:

Static social posts
Carousels
Stories
Reels covers
Infographics
Travel tips content
Destination posts
Festival content
Engagement-based social posts
Brand-building content
Create paid advertising creatives for Meta, Google and other platforms.
Produce creative videos, reels, promotional videos and short-form content.
Edit destination footage, travel footage, stock footage and brand videos.

Create:

Website banners
Landing-page graphics
Homepage promotional creatives
App/web promotional assets
Email campaign creatives
WhatsApp campaign creatives
CRM banners

Create campaigns for

Flights
Hotels
Holiday Packages
Domestic travel
International travel
Destination promotions
Festivals
Seasonal campaigns
Product launches
Brand awareness
Tactical promotions
Develop creative themes and visual identities for major campaigns.
Build moodboards, references and visual directions before execution.
Create multiple versions of a concept for different channels.

Adapt master creatives across:

Create visually strong travel storytelling, not only price-led promotional creatives.
Design content that makes destinations, hotels and holiday experiences aspirational.
Develop creative variations based on social-media trends and campaign performance.
Guide junior designers and review their work before publishing.
Establish design standards, templates and reusable creative systems.
Maintain organised editable files and proper version control.
Ensure spelling, prices, dates, destination names and campaign details are accurate before publishing.
Handle multiple campaigns and deadlines simultaneously.

Video & Motion Responsibilities

The Senior Graphic Designer should also be comfortable creating or supervising:

Instagram Reels
Short-form social videos
Destination videos
Promotional travel videos
Offer videos
Hotel showcase videos
Holiday-package videos
Festival videos
Brand films
Motion graphics
Animated typography
Video advertisements
Website promotional videos

The designer should understand:

Hook → Story → Visual Flow → Branding → CTA

rather than simply joining clips together.

Tools & Technical Skills

Strong working knowledge of:

Adobe Photoshop
Adobe Illustrator
Adobe Premiere Pro
Adobe After Effects
Adobe InDesign, where required
Figma
Filmora
Canva
Image-editing and manipulation tools
Motion graphics tools
Video editing tools

AI Creative Skills

Candidates should know how to use AI tools intelligently as part of the creative workflow.

AI should support creativity, not replace creative judgement.

Creative Skills Required

Strong understanding of typography
Layout and composition
Colour theory
Visual hierarchy
Branding
Photography
Image manipulation
Video storytelling
Social-media design
Motion design fundamentals
Digital-first design
Campaign thinking

Preferred Experience

Experience in the following industries is an advantage:

Travel
OTA
Airlines
Hospitality
Hotels
Tourism
E-commerce
Consumer brands
Digital agencies

What We Expect From a Senior Designer

A Senior Designer should not wait for instructions such as:

Put this image here and write this text there.

They should be able to receive:

We need a Diwali international holiday campaign.

and independently develop:

Concept → Moodboard → Visual Direction → Key Creative → Social Adaptations → Reels → Website Banner → Email Creative → Ad Variations

That is the level of ownership expected.