The CoinDCX Journey: Building the Future of Finance

At CoinDCX, our mission is clear - to make crypto and blockchain accessible to every Indian and enable them to participate in the future of finance.

As India's first crypto unicorn valued at $2.45B, we are reshaping the financial ecosystem by building safe, transparent, and scalable products that power adoption at scale.

We believe that change starts together. It begins with bold ideas, relentless execution and people who want to build what's next.

If you're driven by purpose and thrive in environments where your work defines the next chapter of an industry, you'll feel right at home here.

About The Role

This isn't a typical Product Training & Sales Enablement role. You will work on initiatives that genuinely transform how finance works in India, a type of work few roles offer.

You will be a part of the business team and responsible for bridging the gap between our product ecosystem (Spot, Futures, Options and others) and the customer's need for wealth creation, while ensuring our sales teams are hitting volume and retention targets efficiently. You will need to ensure that human-assisted sales evolves in step with AI-led customer journeys and ensures that business teams deliver customer-first yet compliant solutions. You will need to design and institutionalize a consultative, AI-enabled assisted sales system that drives consistent, high-trust customer conversations while improving conversion, quality, and long-term customer value.

What You'll Do

Make the Product Sales Playbook

Playbook & Asset Creation: Develop and maintain up-to-date sales collateral, including product playbooks, competitor battle cards, email templates, objection-handling scripts, and pitch decks.
Make a Consultative sales playbook across all sales teams, which reduces performance variance across teams
Work with Team Leaders to improve their structured coaching capabilities
Effective objection-handling approaches
Help define the assisted sales success profile influencing hiring and onboarding for sales teams

On-the-Job Training (OJT) & Coaching

You will accompany the sales team on calls, correct pitches in real-time, enforce digital adoption (CRM), and drive excellence in closures and servicing
Real-time Feedback: Provide immediate, actionable feedback after calls regarding body language, objection handling, and product explanation.
Call Listening & Audits: Listening to live / recorded calls and suggest improvements accordingly

Content Delivery & Classroom Training

Product Knowledge: Simplify complex financial products into easy-to-sell concepts.
Compliance & Ethics: Ensure all sales pitches adhere to internal guidelines to prevent miss-selling.
Regulatory Confidence: Equip the team to confidently handle Virtual Digital Assets Taxation and Compliance

You'll Excel in This Role If You

Have a Career Profile with 5+ years in Sales Training, Sales Enablement, B2B Sales, or a Product Coaching role, preferably within FinTech or BFSI industries.
Have a deep understanding of consultative selling and behaviour change
Possess a strong analytical capability with comfort working with CRM tools, dashboards and conversation intelligence tools
Have a demonstrated expertise in working with Financial Products. Prior experience as a sales team leader is a plus
Are a Systems thinker who can design scalable frameworks, not just deliver training

You'll Know You're Winning When

Drive Product Adoption: % of users/partners cross-sold into other products (e.g., moving a Spot trader to trade in Futures or Options)
You drive growth in ATV (average trading volume) per RM/Sales agent
You drive a significant improvement in Sales conversions by the BD / KAM teams
You significantly improve closure TATs and customer / partner retention through implementation of Sales Transformation processes

Why This Role Matters & What's In It For You

You'll work closely with the business leadership, influence high-stakes decisions, and create visible impact in the org.
Your role will operate at the intersection of Sales, Product, Training, Quality, and Operations and get complete exposure to one of the world's fastest-evolving industries.

Hiring Process

Here's what your journey with us looks like:

Application Review – We assess for skills, alignment, and intent
Recruiter Connect – A short conversation to understand you better
Functional Round(s) – Deep dive into your approach, craft, and problem-solving
Assignment / Simulation Round –
A take-home task or live problem-solving exercise to understand how you think and execute in real scenarios
Culture & Values Discussion – A conversation to understand our ways of working and how you thrive best
Founder Conversation (Optional) – For certain roles and senior levels, you may meet our founders to explore strategic alignment and long-term fit

Where We Work

We believe the best ideas emerge when people build together. Collaboration, speed and trust come alive when teams share the same space.

With this belief, we operate as a work-from-office organisation. This role is based out of our Bangalore office, where energy, alignment and innovation move in real time.

Perks That Empower You

We believe great people deserve great experiences.

Design Your Own Benefits : Flexible perks to match your lifestyle
Unlimited Wellness Leaves : Rest and recharge as you need
Mental Wellness Support : Access to therapy and wellness resources
Learning Sessions : Bi-weekly learning and growth opportunities

Ready to Build What's Next

If you're looking for a role that gives you direct access to high-stakes decisions, deep impact and a chance to build the future of finance, this is it.

Join CoinDCX and help us make crypto accessible to every Indian, together.

Manager – Product Training & Sales Enablement