and facilitate campaign implementation through robust technical integration and support.

Role & responsibilities

Adobe Campaign Management:

Implement and manage Adobe Campaign for effective marketing automation and campaign execution.

Template Design and Development:

Create, enhance, and maintain templates for emails, push notifications, and other marketing assets using HTML, CSS, and JavaScript.

Communication Design:

Ensure the visual and functional integrity of communication assets, aligning them with brand standards and user engagement goals.

Campaign Integration:

Collaborate with teams to implement event tracking, payload validation, and API testing using tools like Postman.

User Journey and UX Optimization:

Support the alignment of marketing materials with user journeys and overall user experience strategies.

Technical Support:

Provide ad-hoc support for marketing technology tools and troubleshoot issues in coordination with cross-functional teams.

Preferred candidate profile

Adobe Campaign Management:
Implement and manage Adobe Campaign for effective marketing automation and campaign execution.
Template Design and Development:
Create, enhance, and maintain templates for emails, push notifications, and other marketing assets using HTML, CSS, and JavaScript.
Communication Design:
Ensure the visual and functional integrity of communication assets, aligning them with brand standards and user engagement goals.
Campaign Integration:
Collaborate with teams to implement event tracking, payload validation, and API testing using tools like Postman.
User Journey and UX Optimization:
Support the alignment of marketing materials with user journeys and overall user experience strategies.
Technical Support:
Provide ad-hoc support for marketing technology tools and troubleshoot issues in coordination with cross-functional teams.

Skills Required for the role

Technical Skills:

2-3 years of hands-on experience with Adobe Campaign for marketing automation.
Proficiency in front-end development, including HTML, CSS, and JavaScript for template creation.
Technical knowledge of event tracking, payload validation, and API testing using tools like Postman.

Design and UX Skills:

Ability to design communication assets such as mailers and push notifications.
Strong understanding of user journey mapping and user experience principles.
Analytical and Problem-Solving Skills:
Capability to troubleshoot technical issues effectively.
Attention to detail in handling data and ensuring accurate analytics integration.

Collaborative Skills:

Educational and Experience Requirements

Bachelor's degree in a relevant field, such as computer science, information technology, Marketing Technology, or a related field.
3+ years of experience
2+ years of experience with Adobe Campaign and marketing technology tools.
1+ years of experience in front-end development (HTML, CSS, JavaScript).
Knowledge of communication design and channels
Proficiency in Martech software and tools.
Understanding of user journey and experience.

MarTech Developer