Experience (minimum):

Pharmaceutical product Management experience of 4 years (preferably in MNC) as brand manager

Additional exposure of sales preferred

Exposure to managing Key Accounts / dealing with Key Opinion Leaders

Therapy experience - Orthopedics , Rheumatology , Nephrology super specialty

Critical attributes / qualities:

Strategic thinking

Analytical skills

Learning attitude

Functional & Technical Knowledge on therapy areas owned and other therapies in the division.

Excellent Communication Skills.

Cross functional co-ordination.

Demonstrates creativity, innovation and drive for results.

Ability to influence, lead and develop team.

Problem solving and decision making skills

Time management and multi tasking skills

Planning and organizing skills for short term and long term.

Brief Job Description:

Achieve top-line, market share and bottom-line targets for the brands assigned

Analyze market conditions and forecast sales and market share.

Independently handle brand management responsibility for allocated brands.

Monitor ROI on brand strategies.

Monitor competitor activities.

Undertake feasibility analysis/ market research for new opportunities.

Conduct research to analyze customer behavior and design strategies accordingly.

Evaluate opportunities to increase PC for the brands.

Develop and implement marketing strategies for brands owned to achieve desired goals.

Effectively sell the strategies to internal customers and ensure effective implementation of designed strategies

Ensure quality and timely delivery of inputs to field force.

Maintain advertising budgets within targets.

Undertake fieldwork to capture insights.

Effective coordination with other functional areas within organization e.g. Medical, Training, Promo team, Supply Chain, Finance etc.

Conduct CSM and other sales meetings

Divisional initiatives which are of significant impact to the business / orgn. (for eg: revamping the specialty coverage, cross-functional projects, etc.)

Buddy to new brand managers in the team

Mentor / guide to management trainees in the team

Reporting Authority: Marketing Manager

Role: Product Manager

Industry Type: Medical Devices & Equipment

Department: Product Management

Employment Type: Full Time, Permanent

Role Category: Product Management - Technology

Education

UG: Any Graduate

PG: Any Postgraduate

Group Product Manager - Osvita