Senior Business Development Representative

ABOUT VISUALEZ

VisualEz is an AI technology company building visual search and color matching tools purpose-built for the US flooring industry. Our platform helps flooring manufacturers, distributors, and retailers deliver a smarter, faster product discovery experience — enabling customers to find the right flooring by color, style, and visual similarity rather than keyword search alone.

We work with enterprises across the flooring supply chain, from large manufacturers to national retail chains, and are expanding our product suite to address more of the industry's digital commerce challenges. We are a lean, high-ownership team at an early but proven stage, and we move fast.

THE ROLE

You will own outbound pipeline generation for VisualEz's US enterprise sales effort. Your job is to get qualified meetings on the calendar with VPs, Directors, and CXOs at US flooring and home improvement companies — through cold calls, cold email, and LinkedIn outreach.

There is no pre-written script or warm leads list. You will learn the product, build your own pitch, run structured multi-channel cadences, and be held to a meetings-booked target every month. Within 12–18 months, you will hire and lead a small SDR/BDR team.

WHAT YOU WILL DO

Prospecting & Outreach

•    Execute high-volume outbound across cold calling, email, and LinkedIn targeting senior decision-makers at US flooring enterprises

•    Build and manage target account lists using tools such as Apollo, LinkedIn Sales Navigator, or ZoomInfo

•    Craft personalized messaging for each buyer persona — generic outreach does not move VP-level buyers

Pipeline & Meeting Generation

•    Book and deliver qualified discovery meetings for the founders, verified against ICP criteria before handoff

•    Own monthly targets: meetings booked, connect rate, reply rate, and meeting show rate

•    Maintain CRM hygiene — all activity logged same-day, pipeline stages current at all times

Playbook Building

•    Develop call scripts, email sequences, and objection-handling frameworks independently using product and market insights from the founding team

•    Test, measure, and iterate on messaging based on response data

•    Document proven approaches into a repeatable playbook ahead of team expansion

Team Leadership (Month 12–18)

•    Hire, onboard, and coach 2–3 SDRs once pipeline targets are consistently met

•    Run daily standups, own team KPIs, and report pipeline health to founders weekly

REQUIREMENTS

Must Have

•    2–3 years of active outbound experience in a US process — cold calling, emailing, or selling to US businesses (not customer support or inbound handling)

•    Excellent spoken and written English — fluent, neutral accent, capable of holding a cold conversation with a C-suite executive without friction

•    Demonstrated track record of booking meetings with US decision-makers at Director level or above

•    Experience running multi-channel outbound: calls, email, and LinkedIn in a coordinated cadence

•    Ability to independently build a pitch after receiving product and market context

•    Reliable home setup: stable internet, quiet workspace, and availability for the full night shift (5:30 PM – 2:30 AM IST, Mon–Fri)

Good to Have

•    Prior experience selling B2B SaaS or technology products to US enterprise accounts

•    Exposure to retail, home improvement, manufacturing, or interior design verticals in the US

•    Familiarity with tools: HubSpot, Apollo.io, Instantly, Outreach, or Salesloft

•    Experience mentoring or managing junior SDRs or BDRs