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Airtel

Performance Marketing Manager

5-10 Years
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  • Posted 14 hours ago
  • Over 50 applicants
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Job Description

Key Deliverables:

  • Lead performance marketing for web and app across Google, Meta, and emerging channels.
  • Plan budgets, optimize CAC/CPT, and analyze performance metrics.
  • Drive acquisition, engagement, retention, and retargeting strategies.
  • Ensure accurate campaign attribution and tracking setup.
  • Collaborate with internal teams to improve customer journey, communication, and creatives

Role Responsibilities:

  • Manage agency and partner relationships to deliver campaign results.
  • Test new communication strategies and advertising formats (A/B testing).
  • Implement best practices across platforms and maintain campaign efficiency.
  • Use tools like Google Analytics, Appsflyer/Branch for performance insights.
  • Coordinate cross-functionally to deliver growth and optimize media spend.

About Company

Job ID: 107406997

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