Content Writer

Job Title: Content Writer

Location: Gurugram, India | Full-time

About the Role

We're looking for a content writer who thinks in outcomes, not outputs. Someone who can take a complex technology concept — AI, computer vision, edge computing — and turn it into content that makes a decision-maker stop and pay attention. Not because it's technically impressive, but because it clearly answers what changes for their business.

This role sits at the intersection of technology and commercial storytelling. You'll work closely with marketing, sales, product, and leadership to create content that generates leads, moves deals forward, builds category credibility, and positions Intozi as a thought leader in Vision AI.

What You'll Do

• Write across the full content spectrum — website copy, solution briefs, case studies, whitepapers, blogs, LinkedIn posts, email sequences, and sales enablement material
• Translate product capabilities into business impact narratives: what it does → what it solves → what it's worth
• Build vertical-specific content for target industries: Manufacturing, Oil & Gas, Aviation, Warehouse & Logistics, Defense, Retail
• Collaborate on joint GTM content with technology partners — co-authored assets, press releases, event collateral
• Craft customer stories that lead with outcomes: cost saved, downtime reduced, throughput improved
• Support pitch decks, investor materials, and accelerator submissions with tight, compelling copy

What We're Looking For

• 2-4 years of B2B content writing experience in technology, IT, or enterprise software
• Strong grasp of how technology systems work and why it matters to business — you don't need to code, but you need to connect the dots
• A writing style that's precise, outcome-first, and commercially aware — not jargon-heavy, not generic
• Proven ability to interview SMEs and extract the insight that makes content worth reading
• Experience writing for senior business audiences: CXOs, plant heads, operations leads
• A portfolio that shows you can write a case study that reads like a business case, not a press release
• Bonus: experience in industrial tech, manufacturing, AI/ML, or SaaS

You're a Strong Fit If You

• Default to metrics and business impact — not features — when making a point
• Know the difference between a feature, a benefit, and an outcome — and always lead with the last
• Get uncomfortable writing vague claims like next-generation or best-in-class without evidence behind them
• Can tell a richer story with fewer words — not by cutting detail, but by choosing the right one

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