Job Description:
We are looking for a dynamic and experienced professional to join our team as a Strategic Brand Manager. This role is crucial for driving our brand's presence and engagement across digital platforms, building relationships with other brands and enhancing the personal brands of our C-level executives.
Roles & Responsibilities:
- Develop and execute comprehensive digital branding strategies for our services.
- Plan Strategy and Execute for both in- person and virtual events to bolster the brand's visibility and recognition.
- Identify and pursue new partnership opportunities to enhance brand visibility and business growth.
- Engage with our product community and strategise ways to cultivate and expand our community membership.
- Develop and implement personal branding strategies for C-level executives along with Managing their digital presence of executives on platforms like LinkedIn, Twitter, etc.
- Coordinate with PR agencies to maximize media coverage also to distribute press releases to relevant media outlets.
- Plan and manage digital ad campaigns (Google Ads, social media ads, etc.) to drive brand awareness and lead generation.
Qualifications:
- Bachelor's/Master's degree in Marketing, Communications, Business, or related field.
- 5+ years of experience in digital branding, marketing, and strategic partnerships.
- Excellent written and verbal communication skills.
- Proficiency in using digital marketing platforms (e.g., Google Analytics, SEO tools, social media management tools).
- Creative thinking and problem-solving abilities.