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Job Description: Sr. Executive Influencer Marketing
We're looking for someone who lives and breathes influencer culture especially in fashion. If you understand creator psychology, know how to drive visits (not vanity metrics), and can turn affiliate creators into consistent revenue engines, this role is for you.
Designation: Sr. Executive Influencer Marketing
Type: Full-time (WFO)
Experience: 12 years in influencer marketing (preferably in fashion or D2C brands)
Location: Gurgaon, India
About Us
Oyela is a fast-growing D2C fashion brand for the bold, expressive, and unapologetically original. We're not just building a clothing brand we're building a movement. Influencers are at the core of our growth engine and you'll be the one steering it forward.
What You'll Do
Scout and onboard high-potential affiliate fashion creators who fit the brand and campaign goals.
Analyse creator pages to identify best-fit products, hooks, and content themes that can drive max visits.
Maintain strong relationships with creators to ensure smooth coordination and timely content delivery.
Manage creator product selections and shipments, ensuring all orders align with campaign timelines.
Track performance metrics like page visits, CPV and implement weekly optimisation plans.
Hit monthly influencer-driven marketing targets with structured action plans.
What You Bring
12 years of experience in influencer, affiliate, or performance marketing (fashion preferred).
Strong understanding of Instagram fashion ecosystem creators, trends, formats.
Ability to analyse creator pages and predict what will work (and what won't).
Excellent communication & negotiation skills you know how to work with creators.
Data-driven mindset with comfort in sheets, reports, and performance metrics.
Strong organisational skills you can manage 50100 creators without chaos.
What You'll Get
A chance to build one of India's strongest creator-led growth engines.
Ownership, autonomy, and the ability to experiment with creators weekly.
A young, fast-paced team that understands influencer culture.
Competitive pay, growth opportunities, and exposure to high-scale D2C operations.
How to Apply
Fill this form: https://forms.gle/1mb3KYssMg8yAuST6
Let's build something bold.
Job ID: 134111341