Social Media Manager

At ADSTA, we help fashion, lifestyle, and retail brands scale their visibility and revenue through strategic influencer marketing, Meta ads, and high-performance social media campaigns.

We've powered footfall-driving campaigns for India's top exhibitions and fashion events and now we're looking for a Social Media Manager who can turn creativity, data, and AI into digital gold.

If you're someone who can make content go viral, manage brand storytelling end-to-end, and work with influencers and creators to produce real business results this is your stage.

• Work directly with founders, influencers, and leading lifestyle brands.
• Be part of a young, ambitious, AI-driven agency that's redefining offline-to-online growth.
• Creative freedom: pitch, experiment, and build campaigns your way.
• Growth path into Head of Social & Influencer Marketing as the agency scales.

• Build & manage social media pages from scratch for multiple fashion & lifestyle brands ,maintain a strong grid aesthetic and brand voice.
• Plan and execute monthly content calendars aligned with marketing goals.
• Conceptualize and produce UGC-style viral content that drives reach and engagement.
• Coordinate with influencers & creators for content collaborations, shoots, and campaigns.
• Shoot and edit short-form content (Reels, behind-the-scenes, founder videos) for ads and brand storytelling.
• Manage founder-led content strategy -create personal-brand videos for Meta ads and lead generation.
• Use AI tools (for ideation, captioning, analytics, scheduling, and automation) to boost efficiency and creativity.
• Design and edit visuals using Canva and other design tools.
• Track performance analytics, audience insights, and trends-and adapt strategies for better results.
• Collaborate with performance and influencer marketing teams for unified campaigns.

• 3-4 years of hands-on experience in managing social media for fashion, lifestyle, or creative brands.
• Proven success in organic growth and community building.
• Deep understanding of Instagram, Facebook, and emerging platforms (YouTube Shorts, Threads, Pinterest, etc.).
• Strong aesthetic sense, storytelling ability, and trend awareness.
• Skilled with AI tools (ChatGPT, Jasper, Notion AI, Metricool, OpusClip, etc.).
• Proficient in Canva, CapCut, or other video-editing software.
• Excellent communication, copywriting, and creative direction skills.
• A self-starter who thrives in fast-paced, creative environments.

• Competitive salary (based on experience and skills).
• Hybrid work set up in Gurgaon with flexible creative hours.
• Direct mentorship from the founder & strategy team.
• Access to premium AI tools and paid subscriptions.

If you're passionate about social media, obsessed with trends, and excited to build brand stories that convert ADSTA is where your creativity meets real growth.