Social Media Executive

We're Rooftop, and we're looking for a highly motivated, adaptable, and entrepreneurial-minded Social Media Content Creator & Manager to join our team. This role is ideal for someone who thrives in a startup environment, is not afraid of wearing multiple hats, and is ready to go above and beyond to help us scale our brand across social platforms.

This is a hands-on role that will require a blend of creativity, strategy, and hustle. You'll work closely with both internal teams and external partners to create compelling and authentic content, manage influencer collaborations, and build meaningful client relationships.

Key Responsibilities:

1. Client Relations & Outreach: Reach out to potential clients, influencers, and collaborators to build partnerships and drive brand awareness.
2. Influencer Collaborations: Identify and manage influencer partnerships, from outreach and negotiations to content creation and campaign tracking.
3. Planning & Executing Shoots: Lead the planning, execution, and editing of photo and video shoots, ensuring high-quality, on-brand visuals and messaging.
4. Trendspotting: Stay up-to-date on the latest trends in social media, content creation, and influencer marketing to ensure our content remains relevant and innovative.
5. Performance Analysis: Track and analyse the performance of social media campaigns to refine strategies, maximise ROI, and provide regular performance reports.
6. Flexibility & Adaptability: Be ready to jump into other areas as the startup grows this could include assisting with events, marketing initiatives, or product launches.

Ideal Candidate:

1. Creative & Resourceful: You have a natural eye for content and design, with a passion for storytelling. You find solutions and work creatively within budget and time constraints.
2. Excellent Communicator: You're comfortable reaching out to potential clients and influencers, building relationships, and negotiating collaborations.
3. Proactive & Organised: You excel in managing multiple projects at once, stay organised, and can prioritise your time effectively in a dynamic work environment.
4. Flexible & Available: You are willing to work beyond the typical 9-5 and adapt to the startup's evolving needs. Whether it's shoots, managing time-sensitive campaigns, or responding to emerging trends, you're always up for the challenge.
5. Tech-Savvy: Proficient in social media tools and analytics, as well as creative software such as Adobe Suite, Canva, or other content creation tools.

Qualifications:

1. 1-2 years of experience in social media management, content creation, or a related field.
2. Proven track record in influencer marketing, collaborations, or brand partnerships.
3. Strong understanding of social media platforms, trends, and best practices.
4. Comfortable with both photo and video content creation (shooting, editing, etc.).
5. Ability to work independently, with a strong work ethic and passion for startup culture.