SMO/SEO Executive

Company Description KaroStartup is a global startup media platform that started in 2020 as a college project on Instagram and has grown into a community of over 1 million members. The platform highlights authentic entrepreneurial journeys, focusing on young founders across Bharat, including students, first-time entrepreneurs, and early-stage startup builders. KaroStartup prioritizes real stories over hype, showcasing the challenges, pivots, failures, and successes that shape meaningful ventures. The organization helps founders share their startup stories, build credibility, and inspire the next generation of entrepreneurs. Team members contribute directly to amplifying founder visibility and strengthening the startup ecosystem.

Role Description We're looking for an SMO/SEO Executive to manage two connected but distinct responsibilities: keeping our social media handles active, growing, and consistently posting across platforms, and building out our SEO and blog presence to grow website traffic over time.

This is a role built on consistency and ownership. Content will be provided to you, but making sure it goes out on time, in the right format, with the right caption, on the right platform — that discipline is entirely on you. On the SEO side, you'll be writing and publishing blogs on schedule and working to steadily grow organic website traffic.

• If you're someone who thrives on routine execution without letting things slip, and you understand both social growth and search growth — this role is built for you.

What You'll Do

Social Media Management (SMO)

Manage and grow KaroStartup's social handles across Twitter/X, Facebook, and Instagram

Plan and maintain a consistent posting calendar — no missed days, no delayed uploads

Write and adapt captions for each platform, matching KaroStartup's tone and voice

Conduct content research to identify what's trending and relevant across each platform

Identify and execute growth tactics specific to each platform — what works on X is different from what works on Instagram or Facebook

Track engagement and growth metrics across all handles and adjust posting strategy based on performance

SEO & Blog Management

Write and publish blogs on a consistent, reliable schedule

Conduct keyword research to identify topics and terms worth targeting

Optimize blog content for on-page SEO — titles, meta descriptions, headers, internal linking

Track and work to steadily grow overall website traffic month over month

Monitor website SEO performance (rankings, organic traffic, page performance) and report on progress

What We're Looking For

Practical experience managing social media handles across Twitter/X, Facebook, and Instagram

Working knowledge of SEO fundamentals — keyword research, on-page optimization, content structuring for search

Strong writing skills — both for social captions and for longer-form blog content

Highly organized and reliable — comfortable owning a posting/publishing calendar and never letting it slip

Understanding of platform-specific growth tactics — you know that a Twitter growth strategy doesn't look like an Instagram one

Based in Bengaluru or willing to work hybrid from Bengaluru

A Note Before You Apply

We are looking for serious people only. If you're looking for a comfortable, routine job — this is not it. We want people who want to grow 10x in the next couple of months, not settle into a role. You should be genuinely passionate about this category — Indian business, founders, and storytelling — not just looking for an SMO/SEO job. We want ambitious people who are.

Why Join KaroStartup

Own the growth engine across four social platforms plus website SEO for a brand with 10M+ followers already

Work directly with the founder on a fast-growing content brand

Real, measurable ownership — your work directly shows up in follower growth, engagement, and website traffic numbers

Build deep, practical expertise across both social growth and SEO — a rare combination to own end-to-end