5-10 years
3 months ago 137 Applied
Job Description

Job Title: SEO / Social Media Specialist


Position Overview:

As a SEO / Social Media Specialist at Test Yantra Global, you will lead our SEO efforts, optimizing online content, and improving our organic search rankings. Your experience and expertise will be instrumental in enhancing our online presence and achieving exceptional results.

Key Responsibilities: - Develop, implement, and lead comprehensive SEO, social media strategies, and campaigns to increase our online visibility, drive web traffic, and improve search rankings.
- Keyword Research: Conduct advanced keyword research and analysis to identify valuable keywords and phrases, and implement them strategically to maximize search visibility.
- On-Page and Off-Page Optimization: Lead on-page and off-page SEO initiatives to enhance website performance and content engagement.
- Content Strategy: Collaborate with the content team to create and optimize SEO-friendly, highquality content that aligns with the SEO strategy.
- Technical SEO: Perform in-depth technical SEO audits and address complex issues related to site speed, crawlability, and indexing, including; metadata, keywords, URL structure and slugs, hosting, indexing, and page loading.
- Link Building: Develop and execute advanced link-building (backlinks, link gap analysis, and acquiring backlinks from high quality websites) strategies to boost website authority and domain ranking.
- Analytics and Reporting: Analyze and interpret data from tools like Google Analytics and SEMrush to provide actionable insights and regular reports on SEO performance.

Qualifications: - 5+ years of proven track record in a mid to senior level SEO role with a demonstrated history of driving significant improvements in search rankings.
- Extensive experience in using SEO tools and platforms such as Google Analytics, Google Search Console, SEMrush, Moz, etc.
- Expertise in SEO best practices, on-page and off-page optimization, technical SEO, and advanced link-building strategies.
- Strong analytical skills and the ability to interpret complex data to make strategic decisions.
- Excellent verbal and written communication and collaboration skills to work effectively with cross-functional teams.
- Able to self-govern; exceptional project management skills and the ability to oversee multiple
projects simultaneously.

shift timings will be 2.00 p.m. to 11 p.m

Test Yantra Software Solution India Private Limited

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