Senior Public Relations Executive

wishbox studio

1-3 Years

Delhi, India

Posted 4 hours ago
Be among the first 10 applicants

Job Description

JOB DESCRIPTION – PR EXECUTIVE / SENIOR PR EXECUTIVE

COMPANY NAME: Wishbox Communications Pvt. Ltd.

WEBSITE: https://wishboxstudio.in/

INSTAGRAM: https://www.instagram.com/wishbox_pr/

LOCATION: New Delhi

WORK MODE: Full-Time | Work From Office

JOB TITLE- PR Executive / Senior PR Executive – Lifestyle & F&B

ROLE OVERVIEW

We are looking for a dynamic, creative and driven *PR Executive / Senior PR Executive* to join our team and work across exciting brands in the *Lifestyle, Food & Beverage, Hospitality, Restaurant and Consumer* space.

The ideal candidate should have a strong understanding of the media landscape, excellent communication and writing skills, a keen eye for trends, and the ability to identify compelling stories and opportunities for clients.

The role will involve working closely with clients, media, influencers and internal teams to develop and execute strategic PR campaigns that build visibility, relevance and brand reputation.

KEY RESPONSIBILITIES

* Develop and execute PR and communication strategies aligned with client objectives and brand positioning.

* Build and maintain strong relationships with journalists, editors and media professionals across print, digital, television and trade media.

* Identify relevant media opportunities, editorial trends and story angles across the lifestyle, F&B, hospitality and consumer space.

* Develop creative and compelling media pitches to secure relevant and high-quality editorial coverage.

* Draft press releases, media pitches, authored articles, interview briefs, media responses, talking points and other communication material.

* Coordinate and manage media interactions, interviews, reviews, features, product placements and other PR opportunities.

* Support the planning and execution of PR campaigns, brand launches, events, media previews, restaurant openings and other client initiatives.

* Maintain updated media databases and track relevant media contacts, opportunities and coverage.

* Manage day-to-day client communication and ensure timely delivery of agreed PR activities and commitments.

* Work closely with internal teams across creative, content and account management to ensure seamless execution of campaigns.

* Track and report media coverage, campaign outcomes and key PR metrics to clients.

* Stay updated on emerging trends across food, restaurants, hospitality, travel, lifestyle, culture and consumer brands to proactively identify opportunities for clients.

* Contribute ideas for innovative PR campaigns, collaborations, events and brand storytelling initiatives.

* Manage multiple accounts, projects and deadlines while maintaining a high standard of work and client servicing.

SKILLS & KNOWLEDGE

* 1–3 years of experience in PR, communications, media relations or a related role, preferably within Lifestyle, F&B, Hospitality, Restaurants, Travel or Consumer brands.

* Strong written and verbal communication skills.

* Excellent understanding of the media landscape and experience in media outreach.

* Existing relationships with relevant lifestyle, F&B, hospitality and business media will be an advantage.

* Ability to independently develop media pitches and identify relevant story opportunities.

* Strong client servicing and interpersonal skills.

* Ability to manage multiple clients and projects simultaneously.

* Creative thinking with a strong understanding of current trends, culture and consumer conversations.

* Excellent attention to detail and ability to work under tight deadlines.

* Proactive, enthusiastic and adaptable approach to work.

* Ability to work independently as well as collaboratively within a team.

EDUCATIONAL QUALIFICATIONS

Graduation or Master's degree in *Mass Communication, Public Relations, Journalism, Marketing, Communications or a related field.*