Your Tasks
Market / Category Understanding
- Strong understanding of the personal care and skincare landscape
- Ability to translate consumer insights, Nielsen data, and household panel inputs into portfolio and activation strategies
- Competence in identifying unmet needs, growth pockets, and opportunity spaces within Body Care
Creative Thinking & GTM Execution
- Proven ability to develop and execute impactful in-market communication and media plans
- Experience partnering with creative and media agencies to deliver consumer-first, breakthrough campaigns
- Strong understanding of digital and shopper marketing levers
Business Ownership
- Sharp understanding of sales fundamentals & KPIs, monthly performance tracking, forecasting, and competitiveness
- Ability to work closely with Sales, Trade Marketing, and Shopper teams to drive execution excellence
- Experience in building commercial plans, managing pricing discussions, and influencing internal stakeholders
In-Store Activation & Promotions
- Hands-on experience with in-store branding, promotions, activations, and retail merchandising execution
- Ability to evaluate ROI and continuously optimize shopper-conversion initiatives
Data Fluency & Analytical Rigor
- Strong working knowledge of Nielsen, Household Panel, Kantar, and other syndicated datasets
- Ability to analyze performance, identify growth drivers, and create structured action plans
Collaboration & Leadership
- Ability to lead projects end-to-end and influence cross-functional stakeholders including Sales, Supply Chain, Finance, Media, and Agencies
- Structured communicator with strong project management skills and an ownership mindset
Your Profile
Qualifications
- Master Degree or bachelor's degree in Marketing, Business Administration, and other related fields.
- Overall experience of 5-8 yrs with rich experience in Sales and Marketing (Product / Brand Manager) in FMCG Companies.
- Strong analytical, project management, strategic thinking skills.
- Active, energetic, result driven, easily to adapt with changes, creative, and good interpersonal skill
- Very good command in English both spoken and written
At Beiersdorf, we want to help people feel good about their skin and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Labello. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, our employees, the environment and society.
Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live an inclusive culture of respect and trust that is strongly aligned with our values CARE, COURAGE, SIMPLICITY and TRUST. We also embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.
Additional information
If you have any questions, please contact Kartik Kulshrestha - Talent Acquisition Lead.
