Join Puffy's team at our Dubai headquarters, situated in the world's safest and most globally connected city. Puffy is a rapidly expanding e-commerce retailer renowned for our exceptional mattresses loved by millions of sleepers in North America. Since entering the bed-in-a-box market in 2016, we've achieved consistent year-on-year growth and garnered attention from top publications like Entrepreneur.com and TechCompanyNews. Our product line now includes a complete range of bedroom essentials, from pillows to bedding and accessories.
We at Puffy, Dubai, seek a seasoned Senior Digital Marketing Manager to join our dynamic team. This pivotal role is designed for a marketing maestro who excels in sculpting high-impact growth strategies and campaigns for the e-commerce landscape. The perfect fit for us would be a strategic thinker with a knack for innovation, someone who has previously orchestrated successful growth campaigns that have tangibly elevated e-commerce businesses. At Puffy, you'll find an environment that values visionary marketing and data-driven results, where your expertise will directly contribute to shaping the future of our online presence.
Why joining us could be the next best step in your career
- Get hired within 2 weeks: Typically, we extend a job offer within two weeks from a candidate's initial application to Puffy.
- Unmatched compensation: Get a minimum 30% salary rise + a 10% monthly bonus.
- 100% Tax-Free income: Relocate to Dubai, and you keep ALL your earnings.
- Seamless relocation: We offer full relocation support, including flights, visa sponsorship, and two weeks of hotel accommodation on arrival.
- Embrace Diversity & Inclusion: We are committed to building and maintaining an inclusive and diverse company with 16+ nationalities currently in our Dubai team.
- Accelerate your career trajectory: Experience accelerated career growth within your role through a clear path and annual internal promotion opportunities.
- Rapid business expansion: Puffy's headcount increased by 10% in 2023, demonstrating our substantial growth potential.
- Forbes Member CEO: Gain valuable experience working with a CEO who is a member of the Forbes Council.
- Prime Location in Dubai: You will work full-time at our state-of-the-art, centrally located office space in the center of Dubai Internet City.
- Health & Lifestyle: We prioritize a healthy lifestyle. On top of world-class health insurance (dental & vision included), our canteen is stocked with organic snacks, juices, fruits, tea & coffee.
- Top-tier equipment and tech stack: We provide the best equipment and technology to empower you in your work.
Responsibilities:
- Strategy Development: Craft and implement growth strategies to drive user acquisition, retention, and revenue.
- Performance Analysis: Monitor and analyze KPIs to measure the effectiveness of growth initiatives and campaigns.
- Market Research: Identify emerging market trends and stay updated on industry shifts.
- Cross-functional collaboration: Work closely with the marketing, product, sales, and tech teams to drive growth initiatives and optimize user funnels.
- Budget Management: Allocate and manage the growth budget to ensure ROI and efficient resource utilization.
- Campaign Design & Execution: Ideate, develop, and execute innovative test campaigns to drive growth. Analyze results to refine and optimize future campaigns.
- User Engagement: Design initiatives to boost user engagement and lifetime value.
- Customer Insights: Leverage customer insights to tailor growth strategies that resonate with target demographics.
- Innovation Leadership: Stay ahead of the curve by identifying and leading the adoption of new growth marketing tools and technologies.
- Team Development: Mentor and develop junior team members, fostering a culture of continuous improvement and learning.
- Partner Management: Collaborate with external partners and agencies to supplement internal growth efforts and achieve business objectives.
Required skills/experience:
- 5+ years of experience in growth marketing or a similar role, preferably in the e-commerce sector.
- In-depth knowledge of CRM systems and customer segmentation strategies.
- Proven track record of driving growth and scaling online businesses.
- Strong analytical and quantitative skills with a data-driven approach to problem-solving.
- Experience with subscription-based e-commerce models and customer retention mechanisms.
- Familiarity with international e-commerce markets, especially the North American region, to align global strategies with local tactics.
- Leadership experience with the ability to inspire and drive a team towards ambitious growth targets.
- Exceptional communication and interpersonal skills.
- Ability to think creatively and strategically, handling multiple projects simultaneously.
What's next
Click Apply to start your application today! We've optimized our recruitment process into 3 simple steps. We want to ensure that all applicants have a fair and equal chance, so we use our Phase 1 online assessment. This minimizes unconscious bias in our hiring process. Successful candidates will be invited to Phase 2 within one business day of the successful completion of Phase 1.
