Senior Content Writer

Senior Content Writer

Helo.ai by VivaConnect

Location: Mumbai,India (Work from Office)

Working Days: Monday to Friday (Saturday only when required)

Reports To: [Head of Marketing/Content Lead—fill in]

Experience: 5+years

About Helo.ai

Helo.ai by VivaConnect is an AI-first cloud communication platform (CPaaS), built on 25 years of enterprise communication expertise. We help businesses — from startups to large enterprises — personalise conversations for billions with AI, across SMS, WhatsApp, RCS, Voicebots, Chatbots, and Email, all from a single platform.

Our AI-first messaging helps businesses engage customers faster, smarter,and more effectively.

• 25+ years of enterprise communication expertise
• Trusted by leading brands including Aditya Birla Capital, Bajaj Finance, and Kotak Mahindra Bank
• Google and Meta partner

Learn more: helo.ai | LinkedIn: sayheloai | Instagram: sayheloai & lifeathelo.ai

Why You'll Love It Here

Own high-impact content for enterprise communication platforms

Shape the personal brand of company leaders on LinkedIn

Work across it all — SEO, social, email, and PR

Collaborate with product, design, marketing, and SEO teams

Grow your expertise in brand and multi-channel storytelling

The Role

As our Senior Content Writer, you ll own how Helo.ai and its people show up everywhere — blogs, LinkedIn, Instagram, email, and PR. You ll move confidently between formats, run the content calendar, and bring a strong sense of what works for each brand and channel.

We're looking for someone versatile and self-driven who can turn one idea into the right piece for the right platform.

What You'll Do:

Content Creation

• Write blogs, guides, case studies, and website pages
• Take pieces from research to publish
• Keep formatting, grammar, and metadata clean

LinkedIn Personal Branding

• Ghostwrite thought-leadership content for founders and leaders
• Build authentic, consistent voices for each leader

Social Media (End-to-End)

• Own social from idea to publish — plan, write, schedule, review
• Create Instagram captions, carousels, and short-form content
• Tune content to what works for each platform

Content Calendar

• Own and run the full content calendar
• Balance formats, channels, and campaign timelines

Email Marketing

• Write newsletters, nurture flows, and campaign copy
• Craft subject lines and CTAs that convert

PR&Media

• Draft press releases, pitches, and announcements
• Support launches, partnerships, and milestones

SEO

• Apply SEO best practices to web and long-form content
• Work with the SEO team to improve reach

Collaboration&Quality

• Partner with product, design, and marketing
• Uphold brand voice across every channel
• Review peer content and share feedback
• Refresh outdated content and fix broken links

What We're Looking For

• 5+ years in content writing, personal branding, or digital marketing
• Strong writing and editing across short- and long-form
• Comfort with LinkedIn ghostwriting and personal branding (preferred)
• PR or media writing experience (a plus)
• Solid grasp of SEO and keyword basics
• Comfort using AI tools to work faster, keeping voice human
• A portfolio showing range across channels

Nice to have: experience in startups or working with a founder's desk, or writing for tech/SaaS brands.

Tools You'll Use

Google Workspace (Docs, Sheets, Slides, Gmail, Drive) | AI Tools (Claude, Genspark, etc.) | CMS | SEO Tools | EmailPlatforms | SocialSchedulers | Analytics

Equal Opportunity Employer

At Helo.ai, we celebrate diversity and are committed to building an inclusive, collaborative environment for all.