To drive growth, profitability, and market leadership of the category by developing and executing effective assortment, pricing, sourcing, and merchandising strategies aligned with consumer trends and organizational goals.
Key Responsibilities:
Category & Business Management
- Own the P&L responsibility for the entire category.
- Develop, plan, and implement annual business plans to achieve sales, margin, and inventory targets.
- Analyze consumer insights, buying patterns, and market trends to define category strategy.
- Monitor category performance through KPIs such as sell-through, inventory turns, GMROI, and contribution margins.
Product & Assortment Strategy
- Build a strong assortment mix across categories.
- Work closely with design, sourcing, and vendors to introduce new lines based on emerging fashion trends.
Vendor & Sourcing Management
- Develop and maintain strong vendor relationships with manufacturers, designers, and suppliers.
- Negotiate best terms on cost, quality, and lead times to optimize margins.
- Drive private label and exclusive brand partnerships.
Merchandising & Inventory Planning
- Collaborate with merchandising and supply chain teams to ensure right product availability across stores and channels.
- Optimize inventory through demand forecasting, OTB (Open-to-Buy) planning, and effective allocation.
- Drive visual merchandising standards to enhance customer experience.
Marketing & Consumer Engagement
- Partner with marketing teams to plan category campaigns, festive promotions, and brand collaborations.
- Leverage digital channels, influencer tie-ups, and content marketing to drive positioning.
- Track customer feedback and align product offerings accordingly.
Team Leadership & Stakeholder Management
- Lead and mentor a team of buyers, planners, and merchandisers.
- Work cross-functionally with design, operations, supply chain, and retail teams for seamless execution.
- Present category performance reviews and business updates to senior management
Education & Experience:
Must have Bachelor/Master's degree in Retail/Fashion from NIFT
Ideal experience should be between 10-15 Years
