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Position: Senior Marketing Manager
Salary: 15-20K + Incentives
Location: Sector 63, Noida, Uttar Pradesh (On-Office Role Only)
Experience: Minimum 2+ Years in Full-Time Marketing
Employment Type: Full-Time
About WellnessZ
WellnessZ (Mohi Lifestile Solutions Pvt. Ltd.) is a rapidly growing health-tech ecosystem empowering thousands of wellness coaches, fitness trainers, and nutrition experts across India.
We operate multiple verticals:
WellnessZ: Technology and business tools for wellness coaches.
WellnessZ Experts: B2B wellness solutions for professionals and organizations.
Zeefit: India's first community-driven fitness movement.
Our mission is simple to make wellness a lifestyle, not a one-time event.
Role Overview
The Senior Marketing Manager will be responsible for developing and executing strategic marketing initiatives across all WellnessZ brands WellnessZ, WellnessZ Experts, and Zeefit.
The ideal candidate should have a balance of strategic thinking, creative execution, and analytical insight, with the ability to collaborate effectively with cross-functional teams, including content, tech, and sales.
Key Responsibilities
Develop and execute integrated marketing strategies across performance and organic channels.
Plan and manage brand awareness, lead generation, and customer retention campaigns.
Oversee the content calendar and work closely with the content creation and design teams to ensure consistent brand messaging.
Conduct detailed market and competitor research to identify new opportunities and enhance campaign strategies.
Collaborate with the tech and sales teams for product updates, feature launches, and customer persona alignment.
Monitor campaign performance and generate actionable insights through data-driven reporting.
Maintain consistency in messaging, tone, and brand presence across all marketing channels.
Requirements
Minimum 2+ years of full-time marketing experience, preferably in a startup or growth-stage environment.
Strong understanding of digital marketing, performance advertising, and content strategy.
Working knowledge of Meta Ads, Google Ads, SEO, Google Analytics, CRM, and automation tools.
Excellent communication, analytical, and project management skills.
Creative mindset with the ability to translate strategy into actionable campaigns.
Proven ability to collaborate across multiple departments to achieve organizational goals.
Preferred Qualifications
Experience in the health, fitness, or wellness industry.
Prior involvement in B2B2C or community-driven marketing projects.
Why Join WellnessZ
Opportunity to lead marketing initiatives across three fast-growing brands.
Exposure to large-scale campaigns in the wellness and fitness industry.
Collaborative and growth-focused work environment.
Competitive compensation with performance-linked incentives.
Job ID: 131411139