Sales & Technocommercial Manager

Job Title: Sales & Technocommercial Manager

Company: Nice Coat India (A Parth Chemtech Brand)

Location: Gujarat (Rajkot / Vadodara / Ahmedabad)

Employment Type: Full-time

Seniority Level: Mid-Senior Level

At Nice Coat, we believe a great finish is more than just a coat of colour; it's protection, performance, and long-lasting peace of mind.

As the leading powder coating brand developed by Parth Chemtech, we have been serving India's OEMs, manufacturers, and product designers for over two decades. Our ISO 9001-certified, zero-solvent, and eco-friendly powders are trusted across industries—from automotive parts and hospital beds to appliances and industrial panels. With a 4000+ tons annual capacity and facilities in Rajkot, Vadodara, and Ahmedabad, we are built to support scale and help our clients coat with confidence.

We are looking for a driven Sales & Technocommercial Manager who understands the science of coatings and the art of sales. You will not only drive revenue growth but also act as a technical consultant for our clients, helping them choose the right formulations and custom R&D shades for their specific product needs.

• Drive B2B Sales: Identify and acquire new business from OEMs, fabricators, and manufacturers across core sectors (Furniture, Automotive, Appliances, Agricultural Equipment, etc.).
• Technocommercial Consultation: Bridge the gap between technical specs and commercial viability. Recommend the best solutions from our portfolio (Hybrid, Pure Epoxy, Architectural, Hammertone, etc.).
• Cross-Selling: Promote our supplementary Parth Chemtech products, including Ultrasonic Sieving Machines and Aerosol Touch-Up Sprays.
• Account Management: Build long-term relationships with existing clients, ensuring quick sample turnaround and seamless on-ground technical support.
• Market Strategy: Analyze regional market trends and collaborate with our R&D team to address specific customer requirements and shade-matching needs.
  

• Mandatory Experience: A strictly required minimum of 4 years of direct sales experience in the Powder Coating industry.
• Technical Acumen: Strong understanding of powder coating applications, application processes, and troubleshooting.
• B2B Expertise: Proven track record of closing B2B deals with OEMs and industrial manufacturers.
• Communication Skills: Excellent negotiation, presentation, and relationship-building abilities.
• Mobility: Willingness to travel to client sites and coordinate with our manufacturing facilities.
  

• Represent a trusted brand with 20+ years of industrial legacy.
• Competitive compensation and growth opportunities within a rapidly expanding company.

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