Location: Hyderabad, India
Experience: 2+ Years
Employment Type: Full-Time | Permanent
Position Overview
We're looking for a Performance Marketer with hands-on experience in Google Ads and Meta Ads campaign management. The ideal candidate will have a proven ability to plan, execute, and optimize campaigns to achieve exceptional ROI and growth across multiple digital platforms.
Key Responsibilities
- Develop, implement, and manage performance marketing campaigns across Google Ads and Meta Ads.
- Conduct thorough keyword research, audience targeting, and competitive analysis.
- Monitor and analyze campaign performance to identify insights and optimization opportunities.
- Perform A/B testing for ad creatives, copy, and landing pages.
- Collaborate with the creative team for engaging ad visuals and messaging.
- Stay up to date with the latest digital marketing trends and best practices.
- Provide detailed campaign performance reports to clients and internal teams.
- Manage budgets, bid strategies, and campaign spends efficiently.
- Optimize KPIs including CTR, CPC, CPA, and ROAS.
Required Skills & Qualifications
- Minimum 2+ years of experience in performance marketing.
- Proven track record managing Google Ads and Meta Ads campaigns.
- Strong analytical and data interpretation skills.
- Proficiency with Google Analytics, Google Ads Manager, and Facebook Ads Manager.
- Solid understanding of digital marketing principles (PPC, SEO, SEM).
- Strong communication and presentation skills.
- Google Ads / Meta Blueprint Certifications preferred.
Benefits
- Opportunity to work with a diverse and talented team.
- Continuous learning and professional growth opportunities.
- Flexible working hours and supportive environment.
- Health insurance, Provident Fund, and Leave encashment benefits.
