Performance Marketing Lead

Brick & Bolt is a managed marketplace providing construction services. We are category creators and front-runners in space. We are solving one of the most complex business problems and creating an ecosystem of trust for the Stakeholders - Customers, Construction professionals, and Material vendors. Construction has been a highly unorganized and severely tech-deficit industry globally. We are just not trying to organize but disrupt the industry completely using technology and process - creating the playbook for the industry.

Indian real estate is earmarked to be a $650 billion market in 2025 and a $1 trillion worth sector in 2030. With 85%+ construction still unorganized in India, Brick&Bolt is on a path to capture the massive and super-broken market using our technology and processes.

Expanding to more than 12 cities in 15 months. With the Series A2 round, Brick&Bolt has raised a total of $16 million. Earlier Sequoia Surge, Fundamental, HDFC Capital Advisors Limited and Stride Ventures have invested in Brick&Bolt. In Jan 2023, we raised Series A2 Funding of $10million from Accel and Celesta Capital.

At Brick&Bolt, we're redefining home construction standards with innovation, transparency, and customer-centricity. Join a dynamic environment where excellence is celebrated, and your contributions directly impact our mission to deliver unparalleled service and trust to our clients.

About the Role

We are looking for a Lead Performance Marketing to drive user acquisition, revenue growth, and brand visibility. You'll play a key role in designing, executing, and optimizing performance marketing strategies across multiple channels. This role requires a mix of analytical expertise, creativity, and hands-on campaign management experience to deliver strong ROI.

Key Responsibilities

• Develop and execute a comprehensive performance marketing strategy to drive growth.
• Plan, launch, and optimize digital prospecting and remarketing campaigns across Google, Meta, and affiliate platforms.
• Manage budgets and bids to ensure cost efficiency and a healthy CAC.
• Identify and test new growth channels to expand reach and performance.
• Collaborate with cross-functional teams to share insights, improve funnel conversions, and optimize campaign impact.
• Create and maintain dashboards and performance reports to track key metrics (ROI, CAC, LTV, conversion rates, etc.).
• Ensure data-driven decision-making through continuous monitoring, analysis, and optimization.

Requirements:

• 16 years of experience in managing performance marketing campaigns.
• Proven track record in lead generation and ROI-driven campaigns.
• Strong analytical skills with hands-on experience in Google Ads, Meta Ads, and affiliate marketing platforms.
• Excellent understanding of performance metrics, conversion funnels, and marketing analytics tools.
• Ability to work in a fast-paced environment and collaborate effectively with leadership and cross-functional teams.

Why Join Us

• Opportunity to shape digital growth in a fast-scaling construction tech company.
• Work with a passionate and high-performing team.
• Exposure to diverse digital channels and innovative growth strategies.
• A culture that values ownership, creativity, and continuous learning.