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Performance Marketer

Scalex Media Private Limited

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0-5 Years
a month ago
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807 Applied

Job Description

ScaleX

Job Title : Performance Marketer

Location : Permanent Remote - Work from Anywhere

Employment Type : Full-time

About ScaleX Media:

We're a performance marketing agency for coaches, creators & trainers helping our clients scale exponentially & profitably. We work with some of the top trainers & coaches in the industry and manage ad spends of more than 15 crores/month. We are growing at 2X!

We are currently a team of fun-loving 90+ members consisting of performance marketers, graphic designers, video editors, copywriters & other leadership positions from all over the country. We're all working towards one goal - Disrupting education by helping meaningful coaches reach more people.

Here's what Ankur Warikoo has to say about us!

What do you get

. Competitive Salary
. Above average career growth, appraisals and benefits
. A chance to work with some of the top names in Coaches and Ed-tech
. Health cover
. Work from anywhere

Desired Candidate must haves

1. Education - No formal education/degree necessary

2. Experience -
. 4+ years of digital marketing experience with at least 2-3 years in paid customer acquisition with daily budgets in excess of 2L
. In depth knowledge of Meta Ads with Conversions/Sales as the goal
. In depth knowledge of Google Ads with Conversions/Sales as the goal
. Experience with Wordpress, Clickfunnels and other page builders for setting up or verifying Meta Pixel and Google Ads conversion tracking codes

Skills -
. Excellent written and verbal communication skills
. Well versed with Google Sheets/Microsoft Excel
. Ability to provide insights regularly from current and historic data and trends
. Willingness to unlearn and relearn quickly if the situation demands
. Good team player
. Highly organised with excellent attention to detail
. Good Googling and Troubleshooting skills
. Self Managed

Bonus points if you have

. Experience working with coaching and ed-tech funnels
. Experience of running youtube ads optimised for sales conversions
. Experience in client facing roles
. Prior basic knowledge in coding and web development
. Copywriting experience in writing creative briefs, ad copies and video ad scripts

What's necessary

1. Laptop
2. Stable internet connection and power backup
3. Availability as per Indian Standard Time (IST)
4. A desire to learn the best practices and the latest trends

Note:


This is a cross functional role and you'll need to work alongside marketers, creative designers, web developers, etc. If you have a go-getter attitude and are always looking for the next challenge, this role might be a great fit for you.

Roles and responsibilities
. Plan and launch campaigns with conversions/sales objectives across Meta Ads and Google Ads.
. Create daily/weekly/monthly high-level progress reports in Google Sheets on campaign performance, advise next steps, and share any learnings vis-a-vis messaging, targeting etc.
. Optimising campaigns for cost and performance while managing the cost per acquisition - including responsibility for landing pages, funnel optimization to improve relevance and conversion rates.
. Drive marketing effectiveness through continuous audience and creative testing (A/B).
. Navigate cross functional relationships with clients, web development, creative, and marketing teams to test, scale, and optimise new growth channels.
. Execute on weekly and monthly plans to grow the clients user base and manage marketing budgets across multiple channels.
. Consistently deliver on user acquisition targets.
. Come up with creative briefs, ad copies and video ad scripts.
. Communicate with internal stakeholders on a regular basis to report on ad accounts and overall campaign health and provide recommendations to enhance performance.
EDUCATION
Bachelor Of Computer Application (B.C.A)Bachelor Of Technology (B.Tech/B.E)Bachelor of Science (B.Sc)Master in Computer Application (M.C.A)Masters in Technology (M.Tech/M.E)
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About ScaleX Media :

We’re a performance marketing agency for coaches, creators & trainers helping our clients scale exponentially & profitably. We work with some of the top trainers & coaches in the industry and manage ad spends of more than ₹15 crores/month. We are growing at 2X!

We are currently a team of fun-loving 90+ members consisting of performance marketers, graphic designers, video editors, copywriters & other leadership positions from all over the country. We’re all working towards one goal - ‘Disrupting education by helping meaningful coaches reach more people’.

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