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Ford Motor Company

Media Senior Consultant

Ford Motor Company
Chennai, India
2-4 Years

This job is no longer accepting applications

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  • Posted a month ago

Job Description

JOB DESCRIPTION

  • Strong Domain knowledge and technical expertise in marketing analytics, Time series modelling, Bayesian modelling, Segmentation, Machine learning, Simulation and Optimization
  • Technical Skills: SQL, Python, Power BI, and exposure to GCP environment.
  • 2+ years of experiences in Digital analytics

RESPONSIBILITIES

  • Analyze datasets to generate deep insights on paid media, organic media and earned media.
  • Building Marketing Analytics solutions such as
    1. Competitive benchmarking
    2. Hyrid Models using MMM and MTA
    3. Audience Segmentation
  • Strong commitment to developing comprehensive documentation and promoting knowledge sharing.

QUALIFICATIONS

  • Master's or Bachelor's degree in Data Analytics, Statistics, Economics or a related field (or equivalent combination of education and experience).

More Info

Job Type:
Permanent Job
Industry:
Automotive/Automobile/Ancillaries
Function:
Marketing Analytics
Employment Type:
Full time

About Company

Ford Motor Company

Ford Motor Company (commonly known as Ford) is an American multinational automobile manufacturer headquartered in Dearborn, Michigan, United States. It was founded by Henry Ford and incorporated on June 16, 1903. The company sells automobiles and commercial vehicles under the Ford brand, and luxury cars under its Lincoln luxury brand. Ford also owns Brazilian SUV manufacturer Troller, an 8% stake in Aston Martin of the United Kingdom and a 32% stake in China&#8217&#x3B;s Jiangling Motors. It also has joint ventures in China (Changan Ford), Taiwan (Ford Lio Ho), Thailand (AutoAlliance Thailand), Turkey (Ford Otosan), and Russia (Ford Sollers). The company is listed on the New York Stock Exchange and is controlled by the Ford family&#x3B; they have minority ownership but the majority of the voting power.

Job ID: 131181009

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Last Updated: 07-11-2025 02:05:37 AM
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