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MindTickle

Marketo Marketing Senior Associate

MindTickle
Bengaluru, Pune
3-7 Years
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  • Posted 25 days ago
  • Over 50 applicants
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Job Description

  • Create, and manage automated marketing campaigns, including email blasts, lead nurturing, and events. (Refer to and update process docs as per requirement)
  • Execute A/B tests to optimize email and landing page performance.
  • Assist in reporting and analysis of campaign performance, conversion rates, and lead quality.
  • Create and maintain targeted customer segments for marketing communications.
  • Ensure compliance with email marketing laws and regulations, such as CAN-SPAM and GDPR.
  • Build marketing automation workflows as per requirements
  • Proofread emails for clarity, grammar, and spelling
  • Ensure mobile-friendly email templates
  • Investigate and resolve any technical issues related to the marketingautomation platform.
  • Bachelors degree in Marketing, Business, or a related field.
  • 3+ years of hands-on experience in marketing automation, with a focus on Marketo.
  • Proficiency in HTML/CSS for email template customization.
  • Understanding of lead nurturing, segmentation, and personalization.
  • Experience with data analysis, reporting, and A/B testing.
  • Knowledge of CRM systems (e.g. Salesforce) and their integration with marketing automation platforms.
  • Attention to detail and the ability to manage multiple tasks simultaneously.
  • Basic understanding of scoring and Attribution
  • Strong written and verbal communication skills.
  • Experience working in a B2B or B2C environment is a plus
  • Bachelor s Degree in Business Communications or Business Technology; advanced degree
  • Email Marketing-related certifications
  • Basic knowledge of Salesforce, and Demandbase
  • Prior experience working in a SaaS organization
  • Coding experience with any language preferably JavaScript

More Info

Job Type:
Permanent Job
Industry:
Software
Role:
Other Marketing
Function:
Marketing & Communications
Employment Type:
Full time
Open to candidates from:
Indian

About Company

MindTickle

Mindtickle is the market-leading sales readiness platform, helping revenue leaders at world-class companies like Johnson & Johnson, Splunk, and Wipro, be ready to grow revenue by increasing knowledge, understanding ideal sales behaviors, and adapting to change. Dozens of Fortune 500 and Forbes Global 2000 companies use Mindtickle to define excellence, build knowledge, align content, analyze performance, and optimize behavior throughout their sales organizations. Mindtickle is recognized as a market leader by top industry analysts and is ranked by G2 as both the #1 enterprise software product and #5 sales software product.

Job ID: 114284229

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Last Updated: 12-11-2025 08:43:29 AM
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