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Marketing Specialist



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2-5 Years
2 months ago
106 Viewed
7 Applied

Job Description

The Marketing Specialist is responsible for the execution of multi-channel marketing campaigns to help the marketing leads achieve or exceed commercial strategic goals for the global conferences within a culture focused on results, accountability, relevance, innovation, quality, and speed to market.
What you will need:
  • Work with the Marketing leads in executing end-to-end marketing campaigns to drive audience acquisition revenue and retention across the global conference portfolio
  • Plan the campaign activities assigned to you based on the set-back schedule to deliver marketing campaigns - on time, to budget.
  • Execute the campaigns effectively making sure that the campaign activities are well tracked and are seamlessly executed as per agreed planned in collaboration with the relevant stakeholders and marketing leads
  • Optimize the processes and look at innovative ways of optimizing the existing process, create and follow best practices to maintain high quality standards, and have a positive impact on campaigns.
  • Utilize analytical tools to inform and identify the best channel mix and utilization to achieve commercial and strategic goals and the best possible ROI on campaign spend
  • Effectively manage internal external stakeholders/partners to deliver campaigns
  • Be agile and flexible to deliver the best possible result and have a positive commercial impact on the global portfolios.
  • Make sure you are working as a part of the team, both regionally and globally to help achieve the larger marketing teams objectives.
What you will need:
  • bachelors degree preferred; MBA is a plus
  • 2-5 years experience in Marketing, with direct experience in marketing operations and/or working with the marketing center of excellence in the business to business environment
  • Experience and skills within integrated, multi-channel marketing
  • Experience and skills of SEO, SEM, marketing analytics, CMS and demand generation campaigns
  • Experience and skills in marketing automation and database driven marketing
  • Understanding of deriving, analyzing and utilizing customer insight
  • Strong time management and project management skills including the ability to manage multiple projects and meet tight deadlines
  • Strong written/oral communication skills
What you will get:
  • Competitive salary, generous paid time off policy, charity match program, and more!
  • Group Medical Insurance, Parental Leave, Employee Assistance Program (EAP)
  • Collaborative, team-oriented culture that embraces diversity
  • Professional development and unlimited growth opportunities

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Last Updated: 08-05-2024 09:31:42 AM
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