Pipeline generation by ensuring proactive intelligence, GTM and Market research.
Improve win rates thru continuous insights on company's positioning, competitive landscape and client perception in the deals.
Responsible for providing offshore marketing services to Various BU in areas like Brand Positioning, Analyst Relations, Market Intelligence and shared responsibility for marketing plans & execution.
Responsible for managing marketing efforts which includes pipeline management and development of digital marketing contents like message briefs, whitepapers, case studies, website content with creative team.
Flawless marketing execution for the USA markets Proactively engages with the sales teams to coordinate, communicate, and optimize the impact of marketing activities
Scheduling, organizing, and running webinars
Research, choose, design and manage live events to be included as tactics in the overall marketing mix, and ensure there is a cohesive pre-event, at-event and post-event strategy to increase engagement and response rates
Driving critical engagements like Geo specific GTM Strategy, Market Opportunity, Sales Win/Loss Analysis and advising senior stakeholders in industry/technology trends & opportunities
Creates a planning model that supports the organization's mission and values based on an internal and external needs assessment.
Monitors the external environment and identifies opportunities to fulfill the organizational strategy.
Sets priorities for planning activities across all divisions and functions.
Serves as strategic liaison for key organizational initiatives between various Solectron organizations, sites and customers.
Assesses current models of business operations and develops appropriate new models as needed.
