Description
We are seeking a dynamic Manager of Marketing & Merchandising to join our team in India. This role will focus on developing and executing marketing strategies and managing merchandising efforts to enhance brand visibility and drive sales.
Responsibilities
- Develop and implement effective marketing strategies to promote products and brand awareness.
- Manage merchandising activities to ensure product displays are appealing and align with brand standards.
- Conduct market research to identify customer trends and preferences.
- Collaborate with cross-functional teams to execute marketing campaigns and promotions.
- Analyze sales data to assess the effectiveness of marketing initiatives and make data-driven decisions.
- Oversee inventory management and ensure optimal stock levels for merchandising efforts.
- Prepare and present reports on marketing performance and merchandising effectiveness to senior management.
Skills and Qualifications
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 1-2 years of experience in marketing and merchandising roles.
- Strong analytical skills and the ability to interpret data to drive decision-making.
- Proficiency in digital marketing tools and social media platforms.
- Excellent communication and interpersonal skills.
- Creative thinking with a good eye for aesthetics in merchandising.
- Ability to work collaboratively in a team-oriented environment.
- Strong project management skills and the ability to meet deadlines.