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Lead - Marketing Biologics

Dr Reddys

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5-7 Years
3 months ago
52 Viewed
0 Applied

Job Description

Mandatory Skills : Marketing communication, Content creation, Digital marketing analytics, Marketing research

Purpose : Plan and Lead marketing activities of our biosimilar products in existing markets and launch in new markets.

Job Responsibility :

  1. Manage Marketing Campaigns.
  2. Define and manage our brands across countries.
  3. Conduct customer and market research.
  4. Create content for product presentation/communication and training.
  5. Produce marketing and promotional materials.
  6. Prepare and present periodic market data/intelligence reports.
  7. Coordinate with external/internal stakeholders.

Required Technical and Professional Expertise

  • Knowledge of technical and regulatory requirements for pharmaceutical/biologics marketing.
  • Experience of marketing pharmaceutical/biosimilar products in different countries like US/EU/others.
  • Scientific background with ability to learn the science involved in Biologics/Biosimilars.
  • Experienced in conducting both primary and secondary research.
  • Working in a team-based environment.
  • Skilled in handling digital apps and tools

Education/Qualification : MBA from a Premier institute

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