Ordway is seeking a graphic designer to support our fast-growing marketing team. The designer will collaborate with our demand generation, corporate marketing, and product marketing teams to produce high-quality, on-brand visual assets for social media, digital ad campaigns, and blog/website content. This role is ideal for someone creative, detail-oriented, and eager to learn the fundamentals of SaaS marketing design.
Job Responsibilities
The Graphic Designer will be responsible for activities such as:
- Email Marketing - Manage email templates in HubSpot for customer/partner newsletters, product release announcements, and event/webinar invitations. Create the associated header banner/hero images, product screenshots, illustrations, and CTA button graphics.
- Social Media (Organic and Paid) - Create graphics for LinkedIn single-image and multi-image carousel posts, including infographics, product screenshots/mockups, customer testimonial cards, event/webinar tiles, and award/badge images.
- Google Ad Campaigns - Create static image and animated/interactive HTML5 ads in a variety of formats (skyscraper, leaderboard, half-page, square, medium/large rectangle) to support responsive display, dynamic remarketing, and smart display campaigns on Google Display Network.
- Website Landing Pages - Design graphics and create the layout for landing pages on the corporate website. Conversion rate optimization to support digital advertising campaigns, event/webinar registrations, and sales appointment bookings.
Please note that this role does not have responsibility for the Ordway website or corporate brand identity.
Skills And Qualifications
- Business English Work with a global team mainly based in Hyderabad and Delhi, as well as the US and Canada.
- Education Candidates must have a university degree in graphic design or a related field.
- Experience - 1-2 years of professional design experience at a marketing agency or technology company.
- B2B Audience Must have experience designing creative assets targeting business buyers (versus consumers or government)
- Technology - Expertise in Figma or the Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Marketing - Familiarity with marketing campaigns such as email campaigns, webinars, and social media marketing
No travel is required.
