Junior Associate - Performance Marketer

Junior Associate - Performance Marketer

Location: Bangalore | Experience: 23 Years | Type: Full Tim

e
About BrandStory Digita

• l:We help B2B and B2C brands unlock performance-driven growth through digital marketing strategie
• s.Expertise in building brand narratives and executing targeted campaigns across industrie
• s.Deliver measurable results by blending creativity, data, and technolog
• y.Ideal for candidates passionate about paid media, data-driven decisions, and working in a high-performance tea

m.
Role Overv

• iewPosition: Junior Associate - Performance Marke
• terExperience: 23 years of hands-on campaign management (agency, freelance, or internshi
• p).Focus: Assist in setting up, managing, and optimizing Google Ads campaigns across Search, Display, YouTube, and Performance M
• ax.Exposure: Work on multiple client accounts, driving ROI, leads, and reven
• ue.Growth: Learn under senior marketers with mentorship and opportunity for ownersh

ip.
Key Responsibili

ties
1. Campaign Management & Optimis

• ationAssist in setting up and optimizing Google Ads campaigns (Search, Display, YouTube, and Performance
• Max).Conduct keyword research, competitor analysis, and audience targe
• ting.Monitor performance, adjust campaigns, and improve ROI/lead genera

tion.
2. Google Ads Mana

• gementUnderstand keyword match types (exact, phrase, and b
• road).Conduct regular search term audits for new opportunities and nega
• tives.Improve ad relevance and Quality Score (ad copy, landing pages, Page Speed Insi

ghts).
3. Meta (Facebook/Instagr

• am) AdsBuild understanding of audience types (core, custom, and look
• alike).Contribute creative ideas for ad copy and visuals for brand awareness, lead generation, and sales cam

paigns.
4. Link

• edIn AdsAssist in setting up campaigns targeting professional demog
• raphics.Gain exposure to LinkedIn audience ta

rgeting.
5. Collaboration &

• LearningWork with paid media, SEO, content, and design teams to create integrated st
• rategies.Support ad copy, landing page recommendations, and A/B testi
• ng plans.Learn to interpret performance reports and guide optim

izations.
6. Reporting & Com

• municationHelp analyze campaign data and extract
• insights.Assist in preparing clear performance reports and presentations (PowerPoint/Googl
• e Slides).Join client calls and internal reviews to understand goals and share performanc

e updates.
What We're Lo

• oking For, 23 years of Google Ads campaign management experience (freelance, agency, or i
• nternship).Knowledge of CPC, CTR, ROAS, and conve
• rsion rate.Familiarity with tools: Google Ads Manager, Google Analytics, and D
• ata Studio.Strong attention to detail, analytical mindset, and eagernes
• s to learn.Bonus: Exposure to Meta Ads, LinkedIn Ads, HubSpot, or other

CRM tools.
Tools You

• ll Work WithPaid Media: Google Ads, Meta Ads Manager, LinkedIn Camp
• aign ManagerAnalytics: Google Analytics, Data Stu
• dio, SEMrushCRM & ABM: HubSpot, Zoho CR
• M, Apollo.ioCollaboration: Slack, Cli

ckUp, Notion
Why Join BrandS

• tory DigitalWork on live client accounts and track real bus
• iness impact.Learn directly from senior marketers in a growth-foc
• used culture.Gain access to advanced tools a
• nd resources.Competitive salary, upskilling support, and clear career progr

ession paths.
R

eady to ApplyIf you're excited about digital marketing, eager to work on performance campaigns, and ready to accelerate your careerwe'd love to