Job Title: International BPO Executive (US/UK Accent)
Location: Mumbai
Company : Boston Institute of Analytics
Department: Admissions & Sales
Job Summary:
The Student Services & Sales Associate at Boston Institute of Analytics (BIA) plays a frontline role in driving course enrollments and supporting student acquisition. The ideal candidate will be responsible for managing the full sales cycle - from calling leads and scheduling counseling sessions to following up and closing enrollments. This role demands high communication skills, sales confidence, and a consultative approach to counseling prospective students.
(Must have a UK or US accent)
Key Responsibilities:
Sales & Lead Conversion:
- Initiate outbound calls to prospective students who have expressed interest via web forms, digital campaigns, and referrals.
- Clearly communicate the value proposition of BIA's programs, certifications, and career outcomes.
- Understand the goals and needs of each lead and position the most relevant course offerings.
- Build trust and urgency by handling objections effectively and sharing success stories or career support insights.
- Maintain detailed lead tracking and updates in CRM tools to monitor each lead's movement through the funnel.
Counseling Session Coordination:
- Schedule and confirm one-on-one sessions between prospective students and in-house academic counselors.
- Follow up after counseling sessions to address any remaining questions or concerns and move leads closer to enrollment.
- Keep counselors informed on student readiness and support needed for conversion.
Lead Nurturing & Follow-Up:
- Proactively follow up with cold, warm, and hot leads across multiple touchpoints (calls, WhatsApp, email).
- Re-engage previously interested leads with new program updates, offers, or success case studies.
- Ensure all communications are professional, timely, and student-focused.
Performance & Reporting:
- Achieve weekly/monthly lead contact and enrollments.
- Prepare basic reports for daily outreach activity, lead quality, and conversion insights.
- Share on-ground feedback to marketing and admissions teams to improve campaign performance and lead quality.
Team Collaboration:
- Work closely with counselors, marketing, and academic operations to ensure aligned messaging and process.
- Attend regular training sessions on product knowledge, sales techniques, and CRM tools.
Qualifications:
- 1-3+ years of experience in sales, tele-counseling, or BPO environments, preferably for international (US/UK) markets.
- Strong sales and persuasion skills - ability to convert interest into action.
- Fluent in English with excellent verbal and written communication.
- Comfortable working with CRM systems, lead dashboards, and reporting tools.
- Self-motivated, target-driven, and passionate about helping students make informed career decisions.
