We're looking for a Influencer Marketing Executive to join our Brand Solutions team. This position requires a great personality, strong organizational skills, and a relentless passion for all things Social Media.
RESPONSIBILITIES:
- Plan and deliver influencer campaigns, including paid amplification and measurement strategy across all leading platforms.
- Provide input and craft quality proposals, presentations, pitches, or reports. Build and execute business plans to grow the Creator community.
- Identify upcoming influencers and maintain excellent work. Relationships with bloggers and influencers to publish content and maximize campaign exposure.
- Assist in delivering proposals, activity plans, and projects according to the client's requirements.
- Take ownership of the execution and management of daily activities. Manage post-campaign evaluation, highlighting strengths and identifying opportunities to improve future campaigns.
- Keep abreast of FTC guidelines, emerging partners, innovations, talent, platforms, and tools while maintaining program compliance and providing recommendations.
- Clearly understand ROI and measurement tools surrounding influencers (both to identify and evaluate).
- Proactively contribute to the development and updating of case studies and other credentials.
JOB REQUIREMENTS:
- 1 year experience managing influencer programming across multiple channels, within a media buying, advertising, communications, marketing, or Public relations environment.
- Deep understanding of paid social targeting, execution, and measurement.
- Strong analytical skills with the ability to distil, synthesize, and draw conclusions from multiple data points and a passion for the influencer universe on all social channels.
- Proficient with Microsoft Word, Excel, and PowerPoint.
WHAT WE ARE LOOKING FOR:
- Problem-solving attitude. Delivering creative content solutions to help brands with maximum outreach against their investment. Ability to work with cross-functional teams.
- Effectively meet client commitments by working with teams across organization media, legal, and finance.
- Self-motivated Ability to work in high-pressure environments and maturity to understand the business needs at all points.
