Growth Marketing Executive Acquisition, Activation & Automation

Growth Executive

Remote · Full-time · Meaningful equity · Direct founder access

About the Company

Flowmingo is a Y Combinator-backed AI platform that's redefining how companies hire. We're an AI-powered interview platform helping fast-growing teams identify top talent faster and more fairly. Our freemium business model is designed for explosive growth and scalability. Here's how it works:

• Free to Adopt, Easy to Recommend: We offer a powerful, no-cost version of our platform, which has eliminated the biggest barrier to adoption. This has fueled our explosive growth, allowing us to more than double our user base in the last year.
• Revenue from Premium Features: Our core business is in our premium offerings. Companies that love our free product and want deeper control over their hiring process pay for our optional premium features.

About The Role

You will be Flowmingo's dedicated growth hire, working directly with the founder.

Your mission is clear:

Bring more qualified companies to Flowmingo—and help them reach the moment where the product becomes valuable.

You will not inherit a perfectly organized marketing machine. You will help build it.

This is a high-ownership role for someone who enjoys understanding the numbers, finding the biggest opportunity, launching experiments, and improving results week after week.

What You'll Do

1. Own Signup and Activation Growth

Set practical targets for qualified company signups and activation.

Understand where users come from, why they sign up, where they drop off, and what prevents them from reaching value.

You will focus on the most important bottleneck—not try to do everything at once.

2. Turn Data Into Decisions

Build a simple, reliable view of the growth funnel.

Track the numbers that matter, including:

• Qualified signups
• Signup-to-activation conversion
• Channel performance
• Cost per signup and activated company
• Retention and repeated usage

You should be able to explain what changed, why it changed, and what we should do next.

3. Run Focused Growth Experiments

Develop clear hypotheses and test them quickly.

Experiments may include:

• Landing-page messaging
• Calls to action
• Onboarding and activation emails
• LinkedIn content
• Short-form video
• Cold outreach
• SEO and AI-search content
• Partnerships and communities

Every experiment should lead to a decision: scale it, improve it, or stop it.

4. Build Our Organic Growth Engine

Create content and campaigns that help recruiters discover, understand, and trust Flowmingo.

LinkedIn will be an important channel, supported by short-form video, founder content, customer stories, SEO, partnerships, and lifecycle communication.

You should be comfortable creating content yourself and appearing on camera when needed.

Content is not the final goal. It should create qualified attention, demand, signups, and product usage.

5. Use AI and Automation to Move Faster

Flowmingo is an AI company, and we expect our marketing operation to be AI-native too.

Use AI and automation across areas such as:

• Research and content production
• Lead enrichment
• Campaign personalization
• Email sequences
• Reporting
• Customer segmentation
• Lifecycle communication
• Experiment tracking

We are looking for someone who can build useful workflows—not simply generate more content.

What Success Looks Like

Within your first few months, you should be able to:

• Establish clear acquisition and activation metrics
• Identify the biggest funnel bottlenecks
• Launch a consistent growth experiment process
• Increase qualified company signups
• Improve signup-to-activation conversion
• Find one or two channels worth scaling
• Automate repetitive parts of the marketing workflow

Your impact will be measured by business growth, not by how busy the marketing calendar looks.

Who You Are

You are a hands-on growth marketer who is comfortable working independently.

You naturally ask:

• How many qualified signups did this generate
• What percentage activated
• Which channel brought the strongest users
• Where are users dropping off
• What changed after the experiment
• Is this worth continuing

You can move between strategy and execution. You are comfortable opening a dashboard, identifying a problem, creating a hypothesis, and launching the work needed to test it.

Strong candidates will be able to clearly explain:

• The metric they owned
• The starting point
• The target
• What they personally did
• The measurable result
• What they learned when something failed

We value specific numbers and honest thinking more than polished but vague marketing language.

Why Join Flowmingo

• Build From the Beginning: You will shape the growth strategy, systems, channels, and working rhythm—not simply maintain someone else's playbook.
• Direct Founder Access: Work closely with the founder, make decisions quickly, and avoid layers of unnecessary approval.
• Real Ownership: You will have the freedom to propose, test, measure, and scale ideas while being accountable for the results.
• Global Opportunity: Help grow a product designed for recruiters and candidates across fast-growing international markets.
• Remote Work and Meaningful Equity: Work remotely with daily overlap with our GMT+7 team. Compensation is negotiable based on experience and location, with meaningful equity for the right person.

Compensation: USD 1,000–4,000 per month

• The final offer will depend on your experience, location, expected scope, and demonstrated ability to drive measurable growth.
• We are open to discussing compensation above this range for an exceptional candidate with a strong track record of improving acquisition, activation, retention, or revenue.
• Please include your expected compensation when applying. We care more about finding the right person than forcing every candidate into the same package.

How to Apply

Apply through the provided application link.

Selected candidates will complete a short AI-powered interview through Flowmingo.

Come prepared to discuss:

• One growth metric you personally owned
• The starting number and final result
• One experiment you ran
• One AI or automation workflow you built
• What you believe Flowmingo should prioritize first

This is an opportunity to build the growth engine of a YC-backed startup and directly influence how quickly it reaches the companies and candidates it was created to serve.