Conduct research as per the brand need and therapy requirements (on advise of therapy marketing manager)
Brand marketing strategy and campaign execution
Preparing VAFs, LBLs and other promo material for brand communication and marketing (work effectively with 3rd parties and internal stakeholders for the same)
Effectively collaborate with sales team and training team to communicate brand strategy
Facilitate CSM and other sales meetings to drive brand strategy
Complete essential documentation (ARFs/ PSAs / Camp certification) for brand related activities
Ensure compliance and process adherence
Ensure quality and timely delivery/execution of campaign collaterals/inputs/activities to field force
Effectively coordinate with other functional areas within organization e.g. Medical, Training, Promo team, Supply Chain, Finance etc.
Education / Skills / Experience
Skill, Education, Experience
Education
Graduate in Science / Pharmacy
Experience
Pharmaceutical Product Management experience of 5+ years in MNC
Exposure to managing Key Accounts / dealing with Key Opinion Leaders
Experience in managing new launches preferable
Skill
Excellent Communication Skills
Functional and technical knowledge on therapy areas owned and other therapies in the Division
Demonstrates creativity, innovation and drive for results
Ability to influence, lead and work with cross functional teams
Analytical skills and good financial acumen
Problem solving and decision making skills
Planning and organizing skills for short term and long term
