Facebook Ads Specialist

Name: Facebook Ads Specialist
Experience: minimum 2 years
Mode: Work from Office
Location :- Chennai (1A, Sapna Trade Centre, 135, Poonamallee High Road, Chennai, Tamil Nadu-600 084)
Role: Full time

Roles and Responsibilities:
Set up campaigns in accordance to client requirements.
Constantly optimise the campaign to get best results
Engaging with clients to understand their requirements and translating into
appropriate digital initiatives.
Develop and manage the strategy setup for the campaigns
Design and implement meaningful and actionable audience and creative tests.
Writing copies for Facebook Ads that drives conversions
Checking the consistency of Facebook Ad Copy tone and language vis--vis Landing
page and vice versa
Creating and choosing landing pages according to the target audience
Optimizing landing page that suits the campaign
Daily monitoring of results and improving ads
Testing variations of ads to determine the best performing one
Manage budgets on a daily, weekly and a monthly basis to keep spend optimized.
Work with the web development, design team and content team
Generate results from the dashboard and keep client updated at all times
Initiate client meetings at regular intervals
Actively participate in ideating strategies for clients

Required Candidate Profile:
Minimum 2 years of experience with Facebook Ads
Must have worked with the Facebook Ads Dashboard extensively
Comprehensive understanding of Facebook's Advertising Policies
Must have worked on creating and coordinating an effective landing page
Amazing writing and verbal communication skills
A spark of creativity is a bonus
Stay abreast of the ever-changing tools, trends of Facebook Ads
Ability to manage multiple projects at the same time
Excellent attention to detail
Display a consistent level of enthusiasm
Should be a team player
Keen on Problem solving
Positive attitude with ability to motivate oneself