Digital Marketing Specialist

TCS is hiring for Digital Marketing Specialist

Role:Digital Marketing Specialist

Experience:8-10 Years

Location:Pune

Desired Competencies

Must-Have**

• Strong content creation skills for digital channels
• Experience in brand positioning and campaign messaging
• Hands-on campaign planning, execution, and optimization
• Good understanding of digital marketing channels and customer engagement methods
• Ability to improve visibility, engagement, and qualified lead generation

Good-to-Have

• SEO and SEM knowledge
• Experience with analytics and reporting tools
• Exposure to marketing automation platforms
• Ability to develop and execute social media strategies
• Prior experience in the telecom industry