Digital Marketing Specialist

SparkCloud is a dynamic partner for brands looking to thrive in the digital world. From creating memorable brand identities to delivering exceptional Direct-to-Consumer marketing, SparkCloud helps businesses capture attention and build enduring connections online. With expertise in social media management, website development, and performance marketing, we empower brands to stand out and achieve measurable results. SparkCloud specializes in automating business processes with innovative technical solutions, ensuring efficiency and impact. Based on creativity and strategy, we help brands shine with a seamless and engaging digital presence.

This is a full-time on-site role for a Digital Marketing Specialist, located in Kolkata. The Digital Marketing Specialist will be responsible for managing social media accounts, executing digital campaigns, and analyzing web traffic to enhance online engagement. The role involves developing strategies for online marketing, monitoring campaign performance, and optimizing efforts to achieve business goals. Collaboration with teams to ensure alignment with brand objectives is a key component of this role.

• Experience in Social Media Marketing and Digital Marketing tools and techniques
• Proficiency in Web Analytics and Online Marketing strategies
• Strong Communication skills for creating impactful messaging and collaborating with teams
• Analytical skills to measure campaign success and optimize performance
• Familiarity with emerging digital marketing trends and platforms
• Bachelor's degree in Marketing, Business, Communications, or a related field
• Prior experience in a similar role is a plus